SEO Specialist

Nortal

. Own and evolve SEO strategy for the client’s web properties and digital programs, aligned with business and marketing goals .

Posted 11/1/2026full-timeRemoteMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in SEO strategy development and execution, with a strong focus on technical SEO, keyword research, and data-driven performance analysis. Capable of collaborating with cross-functional teams to optimize web properties and enhance organic growth.

Highest-signal resume keywords

Technical SEOKeyword ResearchGoogle Search ConsoleSemrushData-Driven Recommendations

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

SEO StrategyContent OptimizationSearch Intent AnalysisCrawlabilityIndexationSite ArchitectureStructured DataPage PerformanceOrganic Performance MetricsSEO Reporting

Soft Skills

Client-Facing CommunicationMentoringCollaboration

Tools & Technologies

Google AnalyticsAdobe AnalyticsAdobe Experience ManagerSERP Tracking ToolsCompetitive Intelligence Tools

Industry Keywords

Digital MarketingOrganic GrowthAgile MethodologyContent Management SystemsSEO Standards

Tech Stack

Tools & technologies

AEM

About the role

Key responsibilities & impact

Own and evolve SEO strategy for the client’s web properties and digital programs, aligned with business and marketing goals
Conduct keyword research, search intent analysis, and competitive benchmarking
Audit technical and content SEO and create prioritized actionable roadmaps
Track organic performance, rankings, and visibility; recommend data-driven changes
Bring search insights into content and campaign planning and advise content and copy teams
Work with developers and technical leads on site architecture, indexation, crawlability, structured data, and page performance
Define on-page requirements including metadata, heading structure, internal linking, URL structure, and canonicalization
Protect organic performance during migrations, redesigns, and platform releases
Validate implementations after release and troubleshoot issues affecting visibility
Build and maintain SEO reports and dashboards; present performance, insights, and recommendations to client stakeholders
Help shape SEO standards and playbooks and mentor colleagues
Participate in Agile ceremonies, planning sessions, and cross-functional reviews
Own SEO end to end in a client-facing delivery role, from audit and strategy through implementation support and performance reporting

Requirements

What you’ll need

Five or more years in SEO, organic growth, or digital marketing, with hands-on ownership of strategy and execution
Strong command of technical SEO, including crawlability, indexation, site architecture, structured data, and page performance
Proven experience in keyword research, search intent analysis, and content optimization
Ability to turn data into clear, prioritized recommendations and explain the reasoning
Experience implementing SEO recommendations with developers, designers, and content teams
Experience presenting results and recommendations to stakeholders in a client-facing or agency setting
Expert command of Google Search Console and Semrush, plus familiarity with SERP tracking and competitive intelligence tools
Experience with a component-based web content management system and publishing workflows
Adobe Experience Manager is a strong plus
Working knowledge of Google Analytics and Adobe Analytics, and ability to define and track organic performance metrics
Informed view of AI and LLM developments in search, including AEO and generative search optimization
Business-level English

Benefits

Comp & perks

Competitive USD salary
100% remote work; work from anywhere, with access to coworking spaces across LATAM
Paid time off and national holidays according to the employee’s country regulations, with full salary
Sick leave
Annual credit for work-life balance perks
Team-building activities, coffee breaks, tech talks, and after-work gatherings
Birthday off
Wellness check-ins and professional growth support
Flexible work model focused on impact and work-life balance
Autonomy, open communication, and a close-knit LATAM remote community