Sales Manager

Novanta Inc.

. Lead the General Industry Sales Team as a selling manager, with revenue responsibility in addition to team leadership .

Posted 10/13/2026full-timeRemote • Michigan • United StatesMid-LevelSenior💰 $118,000 - $150,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates strong leadership in managing and coaching sales teams to achieve revenue targets while leveraging data-driven decision-making and customer insights to drive strategic execution and deliver differentiated solutions.

Highest-signal resume keywords

Field Sales LeadershipB2B Sales ManagementData-Driven ForecastingCustomer-Centric MindsetCross-Functional Collaboration

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Sales Strategy ExecutionPipeline ManagementKey Account ExpansionNew Business DevelopmentSales Metrics Analysis

Soft Skills

LeadershipCommunicationInfluenceMotivationAdaptability

Tools & Technologies

CRM ToolsSales Metrics SoftwareOffice EquipmentMobile Devices

Industry Keywords

General Industry SalesRevenue ResponsibilityTeam LeadershipVoice of CustomerMarket Insight

About the role

Key responsibilities & impact

Lead the General Industry Sales Team as a selling manager, with revenue responsibility in addition to team leadership
Lead, coach, and develop sales professionals to achieve revenue targets
Identify and pursue new business opportunities
Manage and grow existing key accounts
Develop and maintain relationships with key customers, partners, and internal stakeholders
Monitor and analyze sales metrics to identify trends, risks, and improvement areas
Allocate resources and collaborate cross-functionally to execute sales strategies
Support new product introduction commercialization and achieve NPI sales targets
Drive team engagement, performance, and retention
Build and lead high-performing, inclusive teams by setting expectations, empowering individuals, and driving accountability
Leverage voice of customer, market insight, and business acumen to deliver differentiated solutions
Drive strategic execution through prioritization, data-driven decision-making, execution rigor, and agility

Requirements

What you’ll need

Proven field sales leadership experience managing and coaching geographically dispersed sales teams to achieve and exceed revenue, growth, and margin targets
Strong B2B sales and account management background, including new business development, key account expansion, and complex opportunity management
Bachelor’s degree in business, Engineering, or a related field
Demonstrated ability to execute sales strategy through data-driven forecasting, pipeline management, and disciplined use of CRM and sales metrics
Customer-centric mindset with the ability to uncover customer insights, apply VOC, and deliver differentiated solutions that create measurable value
Excellent leadership, communication, and influence skills, capable of motivating teams, aligning cross-functional stakeholders, and leading through change
High learning agility to adapt quickly in dynamic, competitive market environments
50% required travel between team and individual customers
Ability to travel frequently (up to 50–70%), including driving for extended periods (up to 4 hours at a time) and air travel
Comfortable using standard office equipment and technology, including laptop computers, mobile devices, and CRM tools
Ability to lift up to 50 pounds
Ideal candidate is based in Western Michigan or open to relocation to Western Michigan

Benefits

Comp & perks

Performance-based incentive compensation may be available
Long-term incentive programs may be available
Comprehensive benefits package, including medical, financial, and other programs designed to support quality of life
Ongoing sales, product, and leadership training