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Director, HCP Marketing
Nuvalent, Inc.. Contribute to the launch of JIDEYTRO in ROS1+ NSCLC for TKI-naïve patients .
About the role
Key responsibilities & impact- Contribute to the launch of JIDEYTRO in ROS1+ NSCLC for TKI-naïve patients
- Advance the current in-market indication for TKI-pretreated ROS1+ NSCLC
- Gather HCP insights and evaluate the TKI-naïve ROS1+ NSCLC market
- Develop and align HCP engagement strategies, messaging, personal promotion materials, and tactical plans
- Engage periodically with JIDEYTRO HCP customers
- Identify insight gaps, synthesize findings, and make insight-backed recommendations
- Lead HCP tactical planning, budget allocation, KPIs, and performance measurement
- Collaborate with Digital Marketing on HCP websites, emails, banners, and other digital assets
- Develop HCP campaigns, peer-to-peer and congress strategies, and personal promotion materials
- Manage agency partners and collaborate with Medical, Legal, and Regulatory on material approvals
- Train the Field Sales Force on HCP engagement strategies and tactics
- Lead the JIDEYTRO Field Sales Advisory Board
- Evaluate tactic performance and optimize execution
- Manage and reallocate the tactical budget
- Contribute to leadership presentations and launch readiness reviews
- Adapt to changes as the organization navigates GSK integration
Requirements
What you’ll need- Bachelor’s degree required
- 10+ years of biopharma experience
- At least 5+ years of oncology Marketing experience
- US product or indication launch experience
- Experience in personal promotion tactics, creative campaigns, market research, message development, tactical planning, and HCP / sales force engagement
- Ability to manage multiple projects simultaneously and prioritize effectively
- Experience managing vendors, meeting dynamic timelines, scenario planning, organizational socialization, and budgets
- Successful track record of cross-functional collaboration
- Willingness to travel domestically up to 20%
- Strong scientific and clinical orientation
- Proficiency with Microsoft Word, PowerPoint, Teams / Zoom, and Veeva PromoMats
- Excellent written, verbal, presentation, organizational, and real-time processing skills
Benefits
Comp & perks- Medical insurance
- Dental insurance
- Vision insurance
- 401(k) retirement savings plan
- Generous paid time off
- Summer company shutdown
- Winter company shutdown
- Comprehensive total rewards package
- Equal employment opportunity