Content Marketing Manager

Obvio

. Own company collateral across Sales, Product, Policy/Government Relations, and Leadership .

Posted 10/9/2026full-timeSan Carlos • California • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in content marketing and digital marketing with a strong focus on B2B SaaS and civic technology. Capable of producing high-quality collateral, optimizing web content for SEO, and driving engagement across multiple channels.

Highest-signal resume keywords

Content MarketingDigital MarketingCopywritingSEO OptimizationSocial Media Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Content CreationCopy EditingLong-Form WritingPitch Deck DevelopmentCampaign OptimizationData VisualizationTechnical WritingStorytellingWeb CopywritingPolicy Brief Writing

Soft Skills

CollaborationOwnership MindsetSelf-StarterAdaptabilityCommunication

Industry Keywords

B2B SaaSSmart CitiesPublic PolicyCivic TechnologyTransportation PolicyMunicipal ProcurementDigital GrowthBrand AwarenessEngagement CampaignsContent Distribution Strategies

About the role

Key responsibilities & impact

Own company collateral across Sales, Product, Policy/Government Relations, and Leadership
Conceptualize, write, and deliver physical and digital collateral, including pitch decks, product sheets, one-pagers, field marketing assets, policy briefs, and buyer enablement tools
Write, test, and optimize copy for the website and campaign landing pages
Improve messaging and conversion rates in alignment with go-to-market goals
Own and scale social channels, including the publishing calendar and engagement campaigns
Execute long-form editorial content such as whitepapers, research reports, customer case studies, and policy position papers
Interview technical leads, city officials, police leadership, and urban planners to develop compelling stories
Establish multi-channel content distribution strategies
Optimize web properties for SEO
Track web traffic, pipeline generation, and brand-awareness metrics

Requirements

What you’ll need

3–6+ years of experience in content marketing, digital marketing, or copywriting, ideally within B2B SaaS, AI, smart cities, hardware, or civic/public sector technology
Exceptional writing, storytelling, and editing skills
Ability to simplify complex technical, regulatory, or policy concepts into crisp, authoritative prose
Demonstrated experience collaborating with Sales, Product, and executives to design and produce end-to-end collateral suites
Strong portfolio showcasing long-form content, web and landing-page copy, social media campaigns, and sales collateral
Proven experience managing B2B social media channels and driving digital growth
High agency and ownership mindset; self-starter able to thrive in a fast-paced startup environment
Background in journalism, public policy, technical writing, or creative copy-editing is a bonus
Familiarity with public safety, smart city technology, transportation policy, or municipal procurement is a bonus
Experience with multimedia content such as podcast scriptwriting, video storyboarding, or data visualization is a bonus
Legally authorized to work in the United States

Benefits

Comp & perks

Meaningful ownership in a fast-moving startup environment
Competitive compensation
Early-stage equity
Work that helps save lives and improve road safety