Creative Marketing Specialist

Oceans

. Conceptualize and design on-brand creative assets for digital campaigns, social media, websites, and email marketing .

Posted 10/4/2026full-timeRemote • Sri LankaMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in conceptualizing and designing creative assets for digital campaigns while leveraging analytics to optimize performance. Proficient in collaborating with cross-functional teams to ensure brand consistency and effective storytelling.

Highest-signal resume keywords

Adobe Creative Suite ProficiencyCreative Campaign DevelopmentData-Driven Performance OptimizationStrong Storytelling SkillsGenerative AI Tools Familiarity

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Creative Asset DesignDigital MarketingContent ProductionBrand DesignEngagement Metrics AnalysisVideo EditingTemplate DevelopmentCampaign Performance MeasurementVisual Consistency MaintenanceMotion Design

Soft Skills

Detail-OrientedProactiveCollaborativeInclusive CommunicationConceptual Thinking

Tools & Technologies

CanvaFigmaAdobe Creative SuiteGenerative AI ToolsVideo Editing Software

Industry Keywords

Digital CampaignsSocial Media MarketingBrand GuidelinesCreative TrendsConsumer Brand Experience

About the role

Key responsibilities & impact

Conceptualize and design on-brand creative assets for digital campaigns, social media, websites, and email marketing
Collaborate with marketing and growth teams to maintain visual and narrative consistency across touchpoints
Translate strategic objectives into compelling design concepts for target audiences
Develop and adapt creatives for Meta, TikTok, LinkedIn, YouTube, traditional communication channels, and other platforms
Test, measure, and iterate creative elements to improve ROI
Maintain and evolve brand guidelines covering tone, color, typography, and design systems
Analyze creative performance metrics such as CTR, engagement, and conversions
Use testing and analytics insights to refine creative outputs
Present performance insights and actionable creative recommendations to cross-functional teams
Stay current with creative trends, technologies, AI, and motion design
Develop scalable templates, assets, and workflows for efficient campaign production
Collaborate with brand, growth, and content leads to support business goals
Work with marketing, content, and growth teams to produce high-performing, visually cohesive campaigns
Work with an Operations Manager for guidance and ongoing development
Attend in-person training programs during the first 3.5 weeks

Requirements

What you’ll need

3–5 years in creative marketing, content production, or brand design, ideally within a digital-first or consumer brand
Proficiency in Adobe Creative Suite, Canva, or Figma
Familiarity with generative AI tools and video editing software
Ability to interpret engagement metrics and optimize creative performance based on data
Strong storytelling and conceptual thinking with an understanding of marketing objectives
Detail-oriented and proactive
Comfortable operating at the intersection of creativity and analytics
Ability to work inclusively with individuals from a variety of backgrounds
Portfolio walkthrough presenting 2–3 campaigns, including the brief, role, rationale, results, and next iterations
Ability to work a split shift with some overlap with the client’s time zone

Benefits

Comp & perks

Benefits and compensation information to be shared during the offer process
In-person training programs during the first 3.5 weeks