Category Strategy Manager

OLLY PBC

. Serve as a Vitamin category expert by analyzing data to provide tools, stories, and recommendations to grow the VMS category, including assortment, shelving, and competitor dynamics .

Posted 9/17/2026full-timeRemote • United StatesMid-LevelSenior💰 $99,734 - $149,600 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in Category Management and Sales Analytics, with a strong ability to analyze data for actionable insights and growth opportunities. Proficient in developing strategic recommendations for national execution across various retail channels.

Highest-signal resume keywords

Category Management ExperienceSales Analytics ProficiencyData Analysis and Insights TranslationSyndicated Database UtilizationCross-Functional Collaboration

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Category ManagementSales AnalyticsData AnalysisShelf RecommendationsMarket SizingCategory AssessmentOpportunity AnalysisConsumer Buyer Behavior Analysis360 Recommendations DevelopmentStrategic Action Planning

Soft Skills

Written CommunicationVerbal CommunicationConstructive FeedbackOrganizational SkillsDetail Oriented

Tools & Technologies

Microsoft SuitePower BISyndicated DatabasesIRINielsenNumerator

Industry Keywords

VMS CategoryRetail ChannelsAmazonMass ChannelsClub ChannelsCategory Growth StoryBrand InnovationField SalesSales PlanningBroker Network

About the role

Key responsibilities & impact

Serve as a Vitamin category expert by analyzing data to provide tools, stories, and recommendations to grow the VMS category, including assortment, shelving, and competitor dynamics
Drive accelerated growth across VMS operating companies by leveraging data and insights to drive strategic action
Provide national channel recommendations, including shelving and assortment, for all customers
Own inputs for Monthly and Quarterly Business Reviews and Monthly Planning Sessions, and drive consistency across syndicated scorecards
Aid strategic initiatives and growth planning with key retailers, including ASP and JBP
Support the Category Strategy Senior Director with innovation support, including market sizing, category assessment, and opportunity analysis, in conjunction with Brand Innovation Teams
Support post-launch Brand Team activities concerning shelving placement and competitive launches
Partner with the Category Strategy Senior Director to identify national selling materials and growth opportunities for internal and external initiatives
Own Category Growth Story, Segment 101s, and National Sales Toolkit/Meeting Category materials with support from a Senior Associate
Conduct ad hoc category deep dives on channel shifting dynamics, channel strategies, and consumer shopper behavior
Provide consumer buyer behavior perspectives to operating companies to inform strategy
Report to the Category Strategy Senior Director

Requirements

What you’ll need

3-10 years of experience in Category Management and/or Sales Analytics
Ability to identify trends, problems, or stories within multiple data sources and translate them into insights and stories for actionable growth
Category Management experience developing 360 recommendations for national execution and all classes of trade, including assortment, shelving, category growth story, brand sell stories, and overall trends
Proven ability to analyze and identify opportunities for growth with key retailers and bring them to life
Solid written and verbal communication skills that include key actionable takeaways and 'so what' solutions
Ability to give and receive constructive feedback
Proficiency in utilizing syndicated databases, Microsoft Suite tools, and Power BI (IRI, Nielsen, Numerator)
Experience building, validating, and communicating shelf recommendations
Passion for sales and a strong desire to build a transformational brand
Understanding of working with retailers in all classes of trade, particularly Amazon, Mass, and Club channels
Experience with cross-functional collaboration, particularly Brand/Innovation, Consumer Insights, Category Development, and Field Sales
Experience with a high-performance field organization, sales planning, and broker network
Highly organized, analytical, detail oriented, and self-motivated
Must be authorized to work in the United States without sponsorship

Benefits

Comp & perks

We pay 100% of the premiums for employee-only medical, dental + orthodontics, and vision insurance
4 weeks PTO + paid holidays + 12 Mental Health Days per year
100% Paid parental leave
Fertility + Adoption Benefits
Annual Bonus
401(k) plan with Employer Match
Hybrid Work stipend
Wellness stipend
Cell Phone stipend
Free product
An opportunity to work with an intelligent, inspiring, and extraordinarily fun team