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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in product management for digital advertising, focusing on revenue growth through innovative ad solutions and integration of AI technologies. Proven ability to balance monetization strategies with user experience while collaborating with cross-functional teams to drive product success.
Highest-signal resume keywords
Product Management ExperienceDigital Advertising ExpertiseProgrammatic Ads DevelopmentAI-Native Product IntegrationStakeholder Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Advertising Product DevelopmentRevenue Metrics TrackingAd-Serving PlatformsMonetisation StrategiesPrototypingData AnalysisUser Experience OptimizationBilling SystemsMarketplace AdvertisingRetail Media Formats
Soft Skills
Strong CommunicationLeadershipProblem-SolvingAdaptabilityCollaboration
Tools & Technologies
AI ToolsData Science ToolsAd-Tech PlatformsSelf-Serve Advertiser ToolsProgrammatic Demand Platforms
Industry Keywords
Digital AdvertisingAd-TechMonetisationE-CommerceSponsored ListingsNative AdvertisingVideo Ad FormatsMarketplace ContextRevenue GrowthBuyer Trust
About the role
Key responsibilities & impact- Own the global advertising product end-to-end, including serving, auction, targeting, and measurement across all marketplaces and platforms
- Drive advertising revenue growth beyond listings through self-serve advertiser tools, programmatic demand, and retail-media formats such as sponsored listings, native, and video
- Own integration of ads into AI-native surfaces such as AutoIQ and agentic search, balancing yield against buyer experience
- Define and track advertising success metrics including revenue, fill rate, eCPM, advertiser ROI, and buyer experience impact
- Partner with Engineering, Data Science, Commercial, and Sales teams to build product capabilities that unlock revenue growth
- Represent the advertising product at leadership level and present strategy and results to executive audiences
- Report to the Head of Product
Requirements
What you’ll need- Significant product management experience in digital advertising, ad-tech, monetisation, or revenue product at scale
- Proven track record of building and scaling advertising products, including programmatic ads, third-party ads, billing systems, or ad-serving platforms
- Experience taking advertising or monetisation products from early-stage to meaningful revenue
- Ability to balance monetisation yield with user experience and make evidence-based trade-offs between revenue and buyer trust
- AI-native approach: building with AI and experimenting with AI tools
- Zero-to-one product mindset: spotting problems, building prototypes, and shipping
- Comfort with ambiguity
- Strong stakeholder management across commercial, engineering, and executive audiences
- Preferred: experience with retail media, sponsored listings, native advertising, or video ad formats in a marketplace or e-commerce context
- Preferred: familiarity with AI-native product surfaces and advertising integration with AI experiences
- Preferred: multi-market experience across different regulatory and commercial environments