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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in leading integrated marketing campaigns across social platforms, with a strong focus on client relationship management and strategic brand planning. Possesses deep knowledge of the entertainment industry and the ability to translate complex ideas into actionable marketing strategies.
Highest-signal resume keywords
Agency Account Management ExperienceStrategic Brand PlanningSocial Media Best PracticesClient Relationship ManagementMarketing Communications Planning
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Campaign DevelopmentAccount Financial ManagementCreative StrategyMarket Insight AnalysisProduction Oversight
Soft Skills
LeadershipConflict ManagementCollaborationCommunicationClient Service
Certifications & Qualifications
BA/BS Degree in CommunicationsBA/BS Degree in MarketingBA/BS Degree in Advertising
Industry Keywords
EntertainmentPop CultureSocial Media LandscapeInfluencer MarketingClient Business Objectives
About the role
Key responsibilities & impact- Lead the development of paid, organic and influencer campaigns across social platforms for the largest entertainment and media client
- Ensure clients receive the highest level of service, value, strategic and creative thinking from the agency
- Partner with the core integrated agency team to live out the vision of the account
- Shape and manage client expectations
- Develop strategic points of view with confidence and sound logic
- Manage account financials and help manage account profitability
- Promote seamless collaboration and partnership throughout the team
- Manage conflict or tenuous situations with poise
- Lead by example and foster the professional growth and development of the account team
- Oversee and lead internal and client teams across full-scale production
- Support and rally behind big ideas by nurturing, shaping and protecting them
- Partner with the Managing Director to ensure creative quality and business results
- Partner on and advocate for strategic brand planning
- Maintain top-level client contacts and relationships
- Lead clients and agency teams through short- and long-term Marketing Communications Planning
Requirements
What you’ll need- Hybrid role based out of Philadelphia or New York City with the ability to work in office 3 days a week
- BA/BS Degree in Communications, Marketing or Advertising
- Minimum of 8-10 years of agency account management experience
- Understands the ever-changing social media landscape, platform best practices and how it ladders up to client business objectives
- Deep knowledge of entertainment and pop culture
- Experience working on major entertainment or streaming brands is a plus
- Possess an innate curiosity, keen insight and unyielding passion for our industry
- Ability to think big, but also translate into meaningful, insightful and actionable steps
- Natural ability to lead through a presence and performance that instills confidence and conviction
- Ability to keenly and clearly provide business and marketing consultation
