Associate Director, Business Analytics

Omnicom

. Build and develop a deep understanding of clients’ strategic issues, initiatives, and competitive position .

Posted 9/21/2026full-timeUnited StatesSenior💰 $70,000 - $125,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in data and analytics within advertising and marketing, with a strong focus on audience-based marketing, media planning, and strategic insights. Proven leadership in mentoring teams and fostering impactful client relationships.

Highest-signal resume keywords

Data And Analytics ExperienceAudience-Based MarketingIntegrated Marketing SkillsLeadership And MentoringStatistical Analysis

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

ExcelPowerPointData VisualizationLinear RegressionBudgetingRevenue ForecastingROI DevelopmentAnalytic SkillsCritical ThinkingProblem-Solving

Soft Skills

Communication SkillsPresentation SkillsCoaching And TrainingClient Relationship ManagementAdaptability

Certifications & Qualifications

University Degree

Industry Keywords

Consumer InsightMedia Campaign PlanningStrategic IssuesMeasurement Plan DevelopmentCross-Functional Collaboration

About the role

Key responsibilities & impact

Build and develop a deep understanding of clients’ strategic issues, initiatives, and competitive position
Ensure analytics efforts produce clear, compelling, and actionable insights and sophisticated narratives
Participate in measurement plan development and execution
Ensure timely follow-through on scheduled and ad hoc deliverables
Recommend and implement research supporting consumer insight gathering and strategic processes
Identify opportunities to continuously improve processes
Lead, mentor, and train analysts and managers
Present reports, points of view, and other materials to clients by phone and in person
Contribute to consumer segmentation and audience identification and exploration
Design tests to measure the incremental impact of media on business outcomes
Manage cross-functional day-to-day tasks and priorities
Partner with Planning and Investment teams on annual budget setting, media plan development, and ongoing budget and plan optimization
Lead and mentor direct reports by assessing capabilities, providing career-growth roadmaps, and setting skill-development goals
Track industry trends and developments through research and training

Requirements

What you’ll need

Intermediate level skills with Excel and PowerPoint
Experience in integrated marketing related to media and/or customer journey development, including budgeting, revenue forecasting, and ROI development
Demonstrated knowledge in audience-based marketing and data-driven advertising
Analytic skills, critical thinking, and ability to clarify strategic and operational issues related to data and analytics
Problem-solving skills to drive issues to resolution
Proven leadership ability and strong, impactful client relationship experience
Familiarity with statistical analysis, including linear regression and data visualization, desirable
Stellar communication and presentation skills
Ability to train and coach colleagues for growth, including business writing, presenting, analysis, and project management
Ability to work comfortably in ambiguous situations
University degree
5–7 years of data and analytics experience in advertising, management consulting, marketing, or digital consulting
Knowledge of agency-side media campaign planning and execution process desirable but not required

Benefits

Comp & perks

Hybrid work arrangement with a minimum of three days per week in the office, subject to additional in-office days directed by the agency or manager
Equal employment opportunities
Inclusive team environment
Employee development and training opportunities