Associate Director, Video

Omnicom

. Lead the development and execution of national and local linear television strategies aligned with client business objectives .

Posted 9/22/2026full-timeUnited StatesSenior💰 $70,000 - $125,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing and executing linear television strategies, managing client relationships, and translating media data into actionable recommendations. Proven ability to lead teams, negotiate investments, and ensure compliance with agency guidelines.

Highest-signal resume keywords

Linear Television Strategy DevelopmentMedia Planning and BuyingClient Relationship ManagementTeam Leadership and MentoringMarketplace Strategy Formulation

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Media Data AnalysisNegotiation SkillsBudget ManagementAudience Strategy DevelopmentInvestment Tracking

Soft Skills

Strong Communication SkillsPresentation ExcellenceTeam Cohesion Building

Industry Keywords

Advertising PrinciplesMarketing PrinciplesMedia DynamicsBroadcast and Cable NegotiationMarketplace Trends

About the role

Key responsibilities & impact

Lead the development and execution of national and local linear television strategies aligned with client business objectives
Create and present media plans, marketplace recommendations, audience strategies, and investment approaches
Oversee negotiation and stewardship of linear television investments across broadcast, cable, and syndication partners
Monitor campaign delivery, audience guarantees, pricing performance, and make-good activity
Identify marketplace trends, programming opportunities, and inventory strategies that drive client value
Serve as a primary client contact for linear video investment matters
Present strategic recommendations, performance updates, and marketplace insights to clients and senior stakeholders
Translate complex media data into actionable business recommendations
Manage and mentor Video Managers, Sr Associates, and Associates
Review planning and buying work for accuracy, quality, and strategic rigor
Build and maintain relationships with network, station, and rep partners
Evaluate proposals and negotiate favorable pricing, value-add opportunities, and marketplace positioning
Maintain oversight of budgets, allocations, reconciliations, and investment tracking
Ensure buying activities comply with agency and client guidelines
Collaborate with finance, operations, and activation teams to resolve billing, delivery, and inventory issues
Drive process improvements that enhance efficiency and planning effectiveness

Requirements

What you’ll need

5+ years knowledge of the principles of advertising, marketing and media
Knowledge of the dynamics of media and how media elements perform independently and together
Understanding of the skills and functions of the Investment side of the business and Strategic Business Units’ competencies
Ability to foster a strong, cohesive working team, providing leadership and instruction
Understanding of marketplace dynamics and ability to formulate marketplace strategies with a Director
Strong overall communication skills with a focus on presentation excellence