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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in integrated planning and communications design, with a strong focus on leading teams, managing client relationships, and ensuring project excellence across various media strategies. Proven ability to drive strategic thinking and optimize resources for high-budget clients, particularly in the pharmaceutical sector.
Highest-signal resume keywords
Integrated Planning ExperienceLeadership and Team ManagementClient Relationship DevelopmentProject Management SkillsStrategic Marketing Communication
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Communications DesignAnalytics StrategyProject ManagementNew Business PlanningMedia Strategy
Soft Skills
Excellent Written CommunicationExcellent Verbal CommunicationStrong Organizational SkillsStrong Analytical SkillsLeadership Skills
Tools & Technologies
Optimization Tools
Industry Keywords
Pharmaceutical ExperienceLinear VideoCTV UpfrontCreative Agency CollaborationAudience Experience
About the role
Key responsibilities & impact- Act as lead design counsel for clients during key periods such as annual planning and across key projects such as new launches
- Ensure communications design product excellence across major planning initiatives for the designated client base
- Lead the team’s adoption of best-in-class communications design approaches and innovation, and adherence to the planning process
- Oversee collaboration with external creative agency partners and internal strategy and partnerships teams to ensure creative excellence, strategic fit and commercial feasibility
- Oversee connections architecture development, analytics strategy and ecosystem delivery across owned, earned, shared and paid media
- Ensure best-in-class quality and consistency of outputs from the communications design client team
- Ensure profitable integration of Specialty Business Unit leadership within the design team
- Oversee opportunities to grow scope to appropriate communications design staffing levels and up-leveled talent on client assignments
- Manage product outcomes for new business efforts and pitches, including casting talent, running brainstorms, and integrating with partnerships and Specialty Business Units
Requirements
What you’ll need- Experience in an integrated planning role in media, publisher/vendor, or communications discipline (digital, content)
- Experience with high budget clients participating in the linear video and CTV Upfront
- Skilled at utilizing tools for optimizations
- Excellent written and verbal communication skills
- Proven ability to develop and maintain high level professional relationships with senior clients, colleagues and vendors
- Strong organizational, analytical and leadership skills
- Strong experience/involvement in new business planning and presentations skills
- 10+ years relevant experience with 5+ years leading, managing and motivating a team
- Category or audience experience as relevant per assignment
- Ability to lead strategic thinking for integrated marketing communication plans encompassing traditional and non-traditional media strategies
- Ability to ensure consistency and best practices across all projects; strong project management skills
- Ability to assess client needs for utilization and development of planning and research tools and resources
- Prior experience working on a pharmaceutical client
- College degree is not required
Benefits
Comp & perks- Hybrid work arrangement
- Employees work in the office a minimum of three days a week, unless additional in-office days are directed
- Inclusive team environment
- Equal employment opportunity
