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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in programmatic campaign management, including execution and optimization across multiple DSPs, with a strong focus on client objectives and performance analysis. Proficient in communication and collaboration with internal teams and clients to deliver actionable insights and maintain campaign documentation.
Highest-signal resume keywords
Programmatic Campaign ManagementDV360 In-Platform ExperienceMicrosoft Excel ProficiencyDisplay and Video Investment ManagementExcellent Communication Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Programmatic Campaign ExecutionCampaign Performance MonitoringTroubleshooting Technical IssuesReporting AnalysisPacing Document DevelopmentTrafficking Workbooks CompletionOptimization Log MaintenanceKPI AnalysisAudience Recommendations DevelopmentCampaign Documentation Management
Soft Skills
Proactive Problem SolvingAgility and AdaptabilityHighly OrganizedDetail-OrientedEffective Multitasking
Tools & Technologies
DV360The Trade DeskDSPsDMPsData ProvidersInventory Suppliers
Certifications & Qualifications
Bachelor’s Degree
Industry Keywords
Programmatic BuyingCampaign OptimizationClient ObjectivesInternal CommunicationCross-Functional Collaboration
About the role
Key responsibilities & impact- Monitor and co-manage campaign performance
- Develop understanding of client goals and objectives
- Troubleshoot technical issues
- Deliver reports and optimize campaigns to client objectives
- Share trading and campaign insights with peers
- Execute programmatic campaign execution and optimizations across multiple DSPs
- Co-manage and prioritize multiple live campaigns across channels and platforms
- Develop pacing documents for campaign flights and budgets
- Complete trafficking workbooks
- Maintain pacing charts, optimization logs, and third-party vendor collateral
- Manage internal and client deliverables, day-to-day communication, and campaign documentation
- Maintain understanding of account vertical and relevant industry news
- Collaborate with internal teams and vendors regarding DSP, DMP, data provider, and inventory supplier capabilities
- Execute reporting analysis based on campaign KPIs
- Collaborate with Operations and Analytics teams on tagging, placement naming conventions, and trafficking processes
- Develop programmatic campaign and audience recommendations based on planning briefs and client objectives
Requirements
What you’ll need- Bachelor’s degree
- 1+ years of relevant programmatic experience
- In-platform experience with DV360 required
- Experience with additional programmatic buying platforms including The Trade Desk preferred but not required
- Experience managing display, video, YouTube, audio and programmatic investments
- Proficient in Microsoft Excel
- Excellent written and verbal communication skills
- Ability to articulate and communicate clearly in internal and client-facing meetings
- Ability to be agile and adaptable within a quick turnaround business environment
- Proactive approach to problem solving and critical thinking
- Highly organized and detail-oriented; ability to multitask in a deadline-driven environment
- Ability to work independently and cross-functionally
- Ability to convey complex ideas clearly and concisely
Benefits
Comp & perks- Hybrid work arrangement
- Omnicom policy requires employees to work in the office a minimum of three days a week
- Equal employment opportunities
