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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in media planning and strategy, with a strong focus on integrated campaigns across various channels including TV and digital. Proven ability to lead teams, manage client relationships, and utilize analytics tools to optimize campaign performance.
Highest-signal resume keywords
Media Planning ExperienceIntegrated Planning RoleTeam ManagementNational Television PlanningProprietary Analytics Tools
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Media StrategyIntegrated Media PlansCampaign OptimizationBudget ManagementPerformance MonitoringSpot TV PlanningDigital PlanningRadio PlanningOOH PlanningPrint Planning
Soft Skills
Client-Facing CommunicationProactive Problem-SolvingCritical ThinkingCollaborationAdaptability
Tools & Technologies
Proprietary Analytics ToolsSyndicated Research Tools
Industry Keywords
Media InnovationsCross-Channel CampaignsEntertainment BrandsIndustry Trends
About the role
Key responsibilities & impact- Partner with leadership to shape media strategy and objectives
- Oversee development, delivery, and optimization of integrated media plans across TV, digital, and other channels
- Lead and mentor a team, supporting skill growth and workload balance
- Manage day-to-day client relationships
- Maintain clear, proactive, and solution-focused communication
- Monitor budgets, timelines, and performance to keep campaigns on track
- Collaborate with creative, activation, and analytics teams to deliver unified campaigns
- Stay current on industry trends, media innovations, and partnership opportunities
- Lead cross-channel campaigns for major entertainment brands
- Connect media strategy to execution
Requirements
What you’ll need- Bachelor's degree or relevant experience
- 4+ years of media planning experience
- 1+ years of experience in an integrated planning role
- 2+ years managing or mentoring junior team members required
- Strong experience planning for national television and digital
- Experience with spot TV, Radio, OOH, and Print is a plus
- Upfront experience in TV or digital planning is a plus
- Proficient in proprietary analytics and syndicated research tools
- Strong written, verbal, and client-facing communication skills
- Flexible and adaptable in fast-moving environments
- Proactive problem-solving and sharp critical thinking
- Confident and collaborative in client and team conversations
Benefits
Comp & perks- Hybrid work arrangement
- Omnicom’s policy allows employees to work in the office a minimum of three days a week, unless additional in-office days are directed
- Opportunity to work with top tier entertainment brands
- Supportive team environment
- Room to grow
- Inclusive team environment
- Equal employment opportunities