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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing cohesive brand messaging across various channels, including product, marketing, and digital platforms. Proven ability to manage copy assets and align stakeholders while maintaining a consistent brand voice.
Highest-signal resume keywords
Campaign Copy DevelopmentConsumer Goods ExperienceProject ManagementBrand Voice MaintenanceCopy Asset Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
CopywritingContent DevelopmentBrand MessagingProduct DescriptionsMarketing CopyStorytellingLanguage CraftingMessaging GuardrailsResearch and AnalysisConsumer-Facing Messaging
Soft Skills
Clear CommunicatorCreative WriterCollaborative Team PlayerSolution-OrientedOptimistic Outlook
Tools & Technologies
AsanaSlackFigma
Certifications & Qualifications
Bachelor's Degree in English, Marketing, Communications, or Journalism
Industry Keywords
Beauty IndustryConsumer GoodsDigital MarketingRetail MarketingDTC Channels
About the role
Key responsibilities & impact- Lead and execute OUAI’s global brand voice, including campaign copy development
- Develop copy for product, marketing, brand, retail, digital, email, SMS, paid social, Amazon, and DTC channels
- Act as the in-house copy expert for global product-focused and marketing/brand copy
- Adhere to the brand book and ensure external outputs meet brand guidelines and convey OUAI’s DNA
- Align Product, Digital, and Sales stakeholders on campaign and launch messaging
- Create cohesive copy documents and messaging guardrails
- Develop and manage global master copy files
- Lead copy asset management and keep materials current
- Disseminate copy information to the organization and external partners as needed
- Create presentations for internal stakeholders and retailer meetings
- Maintain OUAI’s brand voice at retail through research and analysis
- Partner with the digital team to develop copy that amplifies messaging and drives conversion
- Report into the Creative Director
Requirements
What you’ll need- Experience writing in consumer goods, beauty, or related industry with proven work examples
- Bachelor's degree preferred, with major in English, Marketing, Communications, Journalism or equivalent a plus
- 8+ years of experience preferred
- Self-starter, clear communicator, creative writer and grammar-lover
- Passionate about storytelling and consistent, cohesive brand voice
- Able to think big picture while executing and focusing on finer details
- Experience crafting language for product packaging, product descriptions, and brand marketing channels
- Experience writing across multiple marketing platforms with a solid understanding of the landscape
- Understanding of translating business priorities into engaging consumer-facing messaging
- Experience concepting and managing projects from start to finish
- Collaborative team player with an optimistic outlook
- Open to feedback and solution-oriented
- Able to quickly iterate on ideas
- Strategic, innovative and creative thinker willing to push the envelope
- Familiarity with project management tools such as Asana
- Ability to work within Slack and Figma
Benefits
Comp & perks- Temporary role to cover a leave on the team
- Hourly rate of $60.00–$75.00 per hour
- Start Date: October 13th 2026
- Fulltime Monday–Friday, 35+ hours a week
