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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in campaign management and optimization across ad servers, with a strong focus on performance metrics and troubleshooting. Proficient in using industry-standard tools and technologies to ensure effective ad delivery and compliance with brand safety standards.
Highest-signal resume keywords
Ad Ops ExperienceCampaign ManagementGAM360 ProficiencyVAST/VPAID KnowledgeExcel/Google Sheets Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Ad TraffickingCampaign OptimizationHTMLCSSJavaScriptVAST Error DiagnosisReporting and InsightsInventory AssessmentKPI MonitoringQuality Assurance
Soft Skills
Problem SolvingCollaborationCommunication
Tools & Technologies
GAM360AniviewThe Trade DeskMagniteDCMIASDVArcSpanPermutiveAudigent
Industry Keywords
Programmatic CampaignsDirect CampaignsSSPDSPRTBGDPRIVTBrand Safety Standards
About the role
Key responsibilities & impact- Own campaign setup and trafficking across ad servers for direct and programmatic campaigns, working from the Monday board and media plan
- Monitor pacing and performance, and continuously optimize live campaigns to hit KPIs
- Troubleshoot delivery and technical issues in real time, coordinating with Sales, clients, SSPs, DSPs, and technical teams
- QA creatives and tags to ensure campaigns execute and measure correctly
- Assess inventory availability and flag delivery risks before they become misses
- Produce reporting, insights, and live-campaign screenshots for internal and external stakeholders
Requirements
What you’ll need- 3+ years of ad ops experience across video and display, as an ad trafficker, campaign manager, or ad ops specialist at a publisher, ad network, SSP, or DSP
- Hands-on experience with GAM360 and Aniview, plus SSPs and DSPs (for example The Trade Desk, Magnite) and verification and measurement tools (DCM, IAS, DV)
- Working knowledge of VAST/VPAID, RTB, GDPR, IVT, and brand safety standards
- Strong Excel / Google Sheets skills
- Based in New York (office commutable), working standard EST business hours
- Experience with DMPs such as ArcSpan, Permutive, or Audigent
- HTML, CSS, and JavaScript, including building GAM custom templates
- Ability to diagnose VAST errors
