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Palo Alto Networks

Market Strategy, Analyst Influence Specialist – SASE/SSE

Palo Alto Networks

. Manage end-to-end submission processes for major evaluative reports, including Gartner Magic Quadrants, Forrester Waves, and IDC MarketScapes .

Posted 11/10/2026full-timeRemote • Florida • United StatesMid-LevelSenior💰 $140,100 - $226,600 per yearWebsite

Core Competencies

Role fit
Core Competencies

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Demonstrates expertise in managing analyst engagement and influence campaigns, with a strong foundation in network security concepts such as SASE and SSE architectures. Proven ability to coordinate cross-functional teams and deliver strategic insights through effective communication and organizational skills.

Highest-signal resume keywords
Analyst Engagement ManagementGartner Peer Insights CampaignsNetwork Security UnderstandingCross-Functional CoordinationTechnical Marketing Experience

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Analyst Influence Metrics TrackingRFI Template DevelopmentExecutive Note CompilationStrategic Insight WritingData ReportingCampaign ManagementEvent PlanningProduct Management Tools MaintenanceAnalyst Briefing FacilitationMulti-Step Deliverable Management
Soft Skills
Exceptional Organizational SkillsDetail OrientationExcellent Written CommunicationExcellent Verbal CommunicationAbility to Thrive in Fast-Paced Environments
Tools & Technologies
Analyst Tracking ToolsPortal Management SystemsData Reporting Platforms
Industry Keywords
CybersecuritySaaSEnterprise SoftwareGartner Magic QuadrantsForrester WavesIDC MarketScapes

Tech Stack

Tools & technologies
Cyber Security

About the role

Key responsibilities & impact
  • Manage end-to-end submission processes for major evaluative reports, including Gartner Magic Quadrants, Forrester Waves, and IDC MarketScapes
  • Build RFI templates, coordinate cross-functional inputs, and finalize submissions
  • Manage analyst interaction calendars with the Product Management team
  • Schedule, attend, and facilitate analyst briefings and inquiries
  • Compile detailed interaction notes and identify opportunities to influence the analyst community
  • Drive Gartner Peer Insights campaigns to boost rankings and capture customer advocacy
  • Track and report analyst influence metrics, including coverage volume, PAN mentions, interaction data, and content reprints
  • Lead analyst influence updates, synthesize strategic insights, and support business reviews
  • Upskill internal staff, product managers, and subject matter experts on analyst influence best practices
  • Plan internal and external analyst events, build briefing books, create surveys, and manage data entry
  • Define and manage analyst influence campaigns
  • Assist with development and maintenance of internal product management tools
  • Maintain analyst profiles and influence campaign documents with accurate information, press releases, and competitor activity

Requirements

What you’ll need
  • 5+ years of experience in analyst engagement, technical marketing, product marketing, or communications within the Cybersecurity, SaaS, or enterprise software space
  • Foundational technical understanding of network security, specifically SASE and SSE architectures
  • Ability to grasp complex features and support clear business value narratives
  • Proven track record managing multi-step deliverables and cross-functional inputs, particularly for Gartner MQs, Forrester Waves, and comprehensive RFIs
  • Exceptional organizational skills and detail orientation
  • Excellent written and verbal communication skills
  • Ability to compile clear executive notes, write strategic insights, and draft team updates
  • Willingness and ability to travel to industry events and corporate headquarters as required
  • Prior hands-on experience managing Gartner Peer Insights campaigns or similar customer review platforms preferred
  • Familiarity with analyst tracking tools, portal management, and data reporting platforms preferred
  • Ability to thrive in a fast-paced environment with shifting priorities, high-visibility deliverables, and multiple stakeholders preferred
  • Must not require immigration sponsorship; the employer will not sponsor work visas for this position

Benefits

Comp & perks
  • Restricted stock units may be included
  • Bonus may be included
  • Employee benefits are available; details are referenced via the employer’s benefits description
  • Reasonable accommodations for qualified individuals with disabilities or special needs