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Principal Product Intelligence, Cortex CI, GTM Strategy Lead
Palo Alto Networks. Lead CI sales enablement and execute a roadmap targeting competitive vulnerabilities to arm Sales .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in Competitive Intelligence and Sales Enablement within the Cybersecurity domain, with a strong focus on improving win rates and optimizing sales strategies. Proven ability to lead cross-functional teams and communicate complex technical data effectively to drive revenue growth.
Highest-signal resume keywords
Competitive IntelligenceSales EnablementWin/Loss AnalysisEnterprise Sales CyclesCRM Platforms
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales OperationsPipeline ManagementGTM MechanicsData-Driven Revenue OperationsSales Execution ModelCybersecurity Evaluation MatrixPre-Sales/Post-Sales Feedback LoopsAdult Learning Theory
Soft Skills
Cross-Functional Team LeadershipStrategic PrioritizationCollaborationCommunication
Tools & Technologies
Salesforce
Certifications & Qualifications
CIP
Industry Keywords
CybersecurityEnterprise Organizational StructuresSales MethodologiesCompetitive Approaches
Tech Stack
Tools & technologiesCyber Security
About the role
Key responsibilities & impact- Lead CI sales enablement and execute a roadmap targeting competitive vulnerabilities to arm Sales
- Identify win/loss trends, flag risk factors, and improve win rates across regions and segments
- Pinpoint regions with low win rates, diagnose root problems, and relay feedback to the Product team
- Drive proactive engagements with GTM, PMM, and Sales Operations to position and sell the product effectively
- Provide direct competitive support on top pipeline deals to help the field win
- Optimize strategies to eliminate friction in the handoff between pre-sales and post-sales organizations
- Empower the global sales engine by identifying revenue risk and building an enablement roadmap
- Track and improve win rates while ensuring the CI team helps Sales outmaneuver competition and drive revenue
Requirements
What you’ll need- 8+ years in Competitive Intelligence, Sales Enablement, Sales Operations, or Technical Product Marketing within the Cybersecurity space
- Proven cross-functional team leadership experience
- Ability to identify strategic priorities, triage requirements, and drive rigorous execution
- Ability to steer Sales Leaders toward evidence-based competitive approaches
- Deep understanding of enterprise sales cycles, pipeline management, and GTM mechanics
- Mastery of communicating high-density technical data in concise BLUF executive briefings
- Expertise in rigorous Win/Loss analysis
- Demonstrated success applying adult learning theory to develop competitive enablement materials
- Deep understanding of enterprise organizational structures and messaging for C-level executives and technical practitioners
- Strong collaboration with GTM, PMM, Sales Operations, and Product teams
- Prior Sales Engineering, Field Sales, or GTM leadership experience preferred
- Familiarity with CRM platforms such as Salesforce preferred
- Familiarity with enterprise sales methodologies such as MEDDPICC preferred
- Familiarity with data-driven revenue operations preferred
- Familiarity with the software sales cycle preferred
- Experience with Sales Execution Model and Cybersecurity Evaluation Matrix preferred
- Experience designing pre-sales/post-sales feedback loops preferred
- Formal enablement, competitive intelligence, or revenue operations certifications such as CIP preferred
- Must not require immigration sponsorship; the employer will not sponsor applicants for work visas
Benefits
Comp & perks- Restricted stock units may be included
- Bonus may be included
- Employee benefits are offered (specific benefits not detailed)
- Reasonable accommodations for qualified individuals with a disability or special need