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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in brand management and franchise marketing, with a strong ability to develop strategic pitch materials and collaborate effectively across multifunctional teams. Proficient in Microsoft Office and presentation skills, with a keen awareness of digital culture and emerging trends.
Highest-signal resume keywords
Brand ManagementFranchise ManagementMarketing Strategy DevelopmentMicrosoft Office ProficiencyPresentation Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Brand ManagementFranchise ManagementMarketing Strategy DevelopmentMicrosoft OfficePowerPoint ProficiencyTrend IdentificationPitch Material Development
Soft Skills
Written CommunicationVerbal CommunicationOrganizational SkillsInterpersonal SkillsCollaboration
Tools & Technologies
Microsoft PowerPointMicrosoft WordMicrosoft ExcelSocial Media Platforms
Industry Keywords
Consumer DemographicsLicensingRetailContent PartnersDynamic Environment
About the role
Key responsibilities & impact- Support development of long-range property plans managing the lifecycle of key properties and franchises across consumer demographics
- Lead day-to-day coordination with hardlines, softlines, live experiences, publishing, corporate franchise, and content partners for an assigned brand portfolio
- Review and manage approvals of marketing materials
- Develop new pitch materials to support business needs
- Collaborate with retail and licensing teams to support the sell-in process
Requirements
What you’ll need- 8+ years of experience in brand management, franchise management/marketing, or licensing
- Bachelor’s Degree or equivalent in experience
- Solid written and verbal communication
- Highly organized and able to work in a dynamic environment
- Ability to build deep relationships by working collaboratively across multifunctional teams
- Proficient PowerPoint skills, including presentation and slide creation
- Proficiency in Microsoft Office, including Word and Excel
- Exemplary presentation skills to small and large groups
- Driven, reliable, initiative-taking team player with solid interpersonal skills
- Fluency in social media platforms and awareness of digital culture
- Ability to identify emerging trends and translate them into actionable business strategies
Benefits
Comp & perks- Medical insurance
- Dental insurance
- Vision insurance
- 401(k) plan
- Life insurance coverage
- Disability benefits
- Tuition assistance program
- Paid time off (PTO)
- Bonus eligibility
- Attractive compensation and comprehensive benefits packages
- Opportunities for on-site and virtual engagement events
- Opportunities to make meaningful connections and build a vibrant community
