Sales Development Manager – Northern England

PayByPhone

. Drive business growth through acquiring new clients .

Posted 11/5/2026full-timeLiverpool • United KingdomMid-LevelSenior💰 £45,000 - £50,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates extensive experience in the parking or mobility industry, with a proven ability to drive business growth through effective sales strategies, including prospecting, negotiation, and closing. Capable of managing CRM pipelines and delivering on challenging commercial targets while providing insights to product and tech teams.

Highest-signal resume keywords

New-Business Sales ProcessParking Industry ExperienceLocal Authority RFPsCRM Pipeline ManagementCommercial Target Achievement

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales NegotiationTender ResponsesAccount PlanningRevenue ForecastingCompetitive Analysis

Soft Skills

Effective CommunicationSelf-ManagementSolution-Oriented MindsetAccountabilityInquisitive Nature

Tools & Technologies

MS OfficeMicrosoft TeamsSalesforce

Industry Keywords

Public-Sector BidsG-CloudNational Parking PlatformMarket InsightsSector Trends

Tech Stack

Tools & technologies

Cloud

About the role

Key responsibilities & impact

Drive business growth through acquiring new clients
Own the end-to-end new-business sales process, including prospecting, pitch development, tender responses, negotiation, and closing
Own and deliver the annual new-business revenue target
Maintain a disciplined and accurately forecast CRM pipeline
Build and execute target account plans for strategic prospects
Lead public-sector bid and tender responses using G-Cloud and relevant procurement frameworks
Drive competitive displacement through the National Parking Platform
Work with the wider UK Commercial team on the local off-street strategy, including ANPR-enabled car-park opportunities
Represent PayByPhone at key industry events
Provide market, client, and competitor insights to Product and Tech teams
Monitor market and sector trends and brief commercial leadership on opportunities and threats
Contribute to broader UK Commercial projects as required
Report to the Commercial Director

Requirements

What you’ll need

Extensive experience in the parking or mobility industry in a similar role
Experience of achieving challenging commercial targets
Willingness to travel across the UK as the business demands, occasionally abroad
Experience of local authority RFPs
Comfortable with computer tools like MS Office, Teams, Salesforce, etc.
Proven track record of exceeding targets in a sales-driven environment
Ability to identify revenue opportunities and propose win-win solutions
Ability to communicate effectively across teams, cultures, suppliers, and clients
Solution-oriented and inquisitive mindset
Strong self-management and ability to hold others accountable for delivering to targets

Benefits

Comp & perks

Commission
Car allowance
Private healthcare from Day 1 with no waiting period
Optional dental coverage
Pension scheme with 5% employer contribution
4x life insurance coverage
Professional development, continuous learning, and career progression opportunities
Recruitment-process accommodation