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Lead Paid Social Advertising
Peak Ace AG. Strategically plan, execute, and optimize performance-driven paid social campaigns for selected client accounts across Meta, LinkedIn, and TikTok .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates extensive experience in managing performance-driven paid social campaigns across platforms like Meta and TikTok, with a strong focus on data analysis, client consulting, and developing innovative marketing strategies. Proficient in creating compelling reports and presentations that translate client needs into actionable insights.
Highest-signal resume keywords
Paid Social Campaign ManagementMeta and TikTok AdvertisingFull-Funnel Marketing StrategiesClient Consulting and SalesData Analysis and Reporting
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Digital MarketingCampaign OptimizationPerformance AnalysisCross-Channel ConceptsCreative Concept DevelopmentTracking and AttributionReporting ToolsExcelPowerPoint
Soft Skills
Client CommunicationAnalytical ThinkingStrategic Planning
Tools & Technologies
Meta Ads ManagerTikTok Ads ManagerLinkedIn AdsPinterest AdsSnapchat AdsReddit Ads
Certifications & Qualifications
Meta BlueprintTikTok Academy
Industry Keywords
Performance-Driven CampaignsGo-To-Market StrategiesCustomer JourneyMedia PlansCreative Mockups
Tech Stack
Tools & technologiesGo
About the role
Key responsibilities & impact- Strategically plan, execute, and optimize performance-driven paid social campaigns for selected client accounts across Meta, LinkedIn, and TikTok
- Analyze campaigns and audiences and derive actionable optimization measures
- Create insightful reports for clients
- Monitor and evaluate developments in platforms, tools, and advertising formats
- Conduct tests and drive innovation for clients
- Develop scalable consulting offerings, including go-to-market strategies
- Provide subject-matter support to the Sales team for inquiries and pitches
- Create account audits, performance checks, paid social strategies, and media plans
- Evaluate performance potential based on client briefs
- Present pitches and develop suitable solutions with prospective and existing clients
- Develop communication strategies, creative concepts, ad messaging, and creative mockups
- Design consistent concepts across the customer journey and multiple channels
- Write blog posts, white papers, and case studies
- Represent the company as a speaker at industry events and trade shows
- Advise teams, department heads, and senior management on tracking, attribution, and platform measurement
- Define best practices and guidelines and conduct training sessions and workshops
Requirements
What you’ll need- At least five years of professional experience in digital marketing, including several years with a clear focus on paid social
- Extensive hands-on experience managing paid social campaigns operationally on Meta and TikTok
- Experience with LinkedIn, Pinterest, Snapchat, Reddit, and other platforms
- Certifications such as Meta Blueprint and TikTok Academy are desirable
- Excellent understanding of full-funnel strategies, targeting, and the connection between awareness and conversion goals
- Ability to translate client needs, data, and insights into cross-channel concepts, creative ideas, and compelling storylines
- Confident in client consulting and sales environments
- Good understanding of tracking, attribution, and platform measurement
- Structured and analytical approach to working with reporting tools, Excel, and PowerPoint
- Business-fluent communication skills in German and English
Benefits
Comp & perks- Choose to work from the Berlin office or from any location of your choice in Germany
- Work remotely from abroad for up to six weeks per year
- Free lunch three times a week, including vegetarian and vegan options
- Individual development plan and regular feedback meetings
- Internal and external training opportunities through the Peak Ace Academy
- Flexible working hours
- Part-time options
- 28 vacation days per year
- Christmas Eve and New Year's Day as additional days off
- Work with international clients from a range of industries
- Corporate benefits discounts
- Collaborate with a team of digital marketing experts
- 20% contribution toward your savings contribution to the company pension plan
- First-class technical equipment at the Berlin office
- Fresh fruit and drinks at the office