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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in Digital PR and Content Marketing with a strong focus on SEO, including the ability to independently plan, execute, and analyze data-driven campaigns. Proficient in utilizing various analytics tools and project management software to optimize campaign performance and mentor junior team members.
Highest-signal resume keywords
Digital PR Campaign ManagementSEO-Focused Content MarketingGoogle Analytics ProficiencyStrong Excel SkillsFluent German (C2 Level)
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Digital PRContent MarketingCampaign AnalysisData-Driven CampaignsNatural Link BuildingKPI DefinitionProject CoordinationBudget PlanningMentoringCampaign Optimization
Soft Skills
CommunicationTeam CollaborationPresentation SkillsMentorship
Tools & Technologies
Google AnalyticsGoogle Search ConsoleSISTRIXSEMrushAhrefsMajesticChatGPTPerplexityNotionTrello
Industry Keywords
Digital PR StrategiesContent DevelopmentCross-Functional Team CoordinationCampaign Performance ReportingAgency Environment Experience
Tech Stack
Tools & technologiesTypeScript
About the role
Key responsibilities & impact- Advise international clients on digital PR strategies
- Independently plan and manage digital PR campaigns from kickoff through execution to completion
- Develop campaign ideas, relevant content, and targeted outreach strategies
- Coordinate cross-functional teams across Content Marketing & Digital PR, Design, and Development
- Ensure the quality of deliverables
- Support pitches as well as capacity and budget planning
- Analyze campaign performance, prepare reports, and derive optimization measures
- Present results to clients
- Mentor and support junior colleagues
Requirements
What you’ll need- Five years of relevant professional experience in Digital PR and/or Content Marketing with an SEO focus
- Experience independently planning, executing, and evaluating digital PR campaigns
- Experience coordinating project teams, ideally in an agency environment
- Knowledge of data-driven campaigns and natural link building
- Strong Excel skills and experience with common Microsoft Office applications
- Experience with AI tools such as ChatGPT and Perplexity
- Proficiency with Google Analytics, Google Search Console, SISTRIX, SEMrush, Ahrefs, and Majestic
- Familiarity with project management tools such as Notion or Trello is a plus
- Ability to analyze data, define KPIs, and evaluate campaign results through to business impact
- Commitment to continuously developing expertise in Digital PR and Content Marketing
- Excellent German language skills (C2 level or native speaker)
- Fluent English
- Meaningful application documents: cover letter, CV, relevant references and certificates, salary expectations, and earliest possible start date, all in PDF format
Benefits
Comp & perks- Choice of work model: Berlin office or any location of your choice in Germany
- Work remotely from abroad for up to six weeks per year
- Free meals in the office three times a week, including vegetarian and vegan options
- Individual development plan and regular feedback meetings
- Internal and external training opportunities through the Peak Ace Academy
- Flexible working hours
- Part-time options
- 28 days of annual leave
- Christmas Eve and New Year's Day as additional days off
- Work with international clients from a range of industries
- Corporate benefits portal with discounts
- Company pension plan with an additional 20% employer contribution
- First-class technical equipment in the office
- Fresh fruit and drinks in the office