Product Marketing Manager

Point Digital Finance, Inc.

. Write full-funnel messaging for brokerages, loan officers, and homeowners .

Posted 11/10/2026full-timeRemote • United StatesMid-LevelSenior💰 $106,300 - $157,500 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in B2B marketing and product messaging within the mortgage and financial services sectors, with a strong ability to create compelling content that resonates with brokers, loan officers, and homeowners. Proficient in managing compliance and brand governance while leveraging insights to enhance marketing strategies.

Highest-signal resume keywords

B2B Marketing ExperienceProduct Marketing ExpertiseContent Creation SkillsCompliance KnowledgeCustomer Interviewing Ability

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Demand-Generation CopywritingSales Enablement MaterialsCase Study DevelopmentLanding Page CreationEmail Campaign WritingScript WritingContent Governance ManagementMessaging DevelopmentObjection HandlingCompetitive Intelligence

Soft Skills

Storytelling AbilityAdaptabilityCollaborationCommunication SkillsAttention to Detail

Tools & Technologies

AI ToolsContent Library Management Systems

Industry Keywords

MortgageLendingReal EstateInsuranceFinancial ServicesBrokeragesLoan OfficersRegulated CategoryDemand GenerationGo-To-Market Strategy

About the role

Key responsibilities & impact

Write full-funnel messaging for brokerages, loan officers, and homeowners
Write demand-generation copy for ads, landing pages, InMail, social, LO nurture tracks, product update emails, and the monthly broker newsletter
Partner with brokers and loan officers to create case studies, testimonials, reference stories, video scripts, blogs, and white papers
Write sales enablement materials including talk tracks, objection handling, FAQs, and competitive intelligence
Create one-pagers, co-branded brokerage materials, event materials, and Broker Resource Center help content
Write scripts and decks for partner onboarding and value-add webinars and help host them
Manage content governance through compliance and brand review; tag, update, and audit the content library
Incorporate insights from broker calls, the power-user group, and the Advisory Board into messaging
Partner with Sales, Business Development, Brand, Compliance, and Growth to develop messaging, campaigns, case studies, and enablement content for the broker channel

Requirements

What you’ll need

5+ years of hands-on product marketing and go-to-market experience
B2B marketing and positioning experience in mortgage, lending, real estate, insurance, or financial services
Writing portfolio including campaigns, emails, landing pages, case studies, or scripts
Knowledge of how brokerages, loan officers, and borrowers operate
Ability to explain complex financial products simply and adapt messaging by audience
Ability to interview customers and identify compelling stories
Comfort writing in a regulated category and working through compliance edits
Daily, responsible use of AI tools, including fact-checking, data protection, and ownership of final output
Must reside in one of Point’s states of operation: Alabama, Arkansas, Arizona, California, Colorado, Connecticut, District of Columbia, Florida, Georgia, Illinois, Kansas, Kentucky, Massachusetts, Maryland, Maine, Michigan, Minnesota, Missouri, North Carolina, New Hampshire, New Jersey, Nevada, New York, Ohio, Oregon, Pennsylvania, South Carolina, Tennessee, Texas, Utah, Virginia, Washington, or Wisconsin

Benefits

Comp & perks

Comprehensive medical, dental, and vision plans
Flexible spending accounts (Health Care FSA) and health savings accounts (HSA)
Unlimited paid time off
10 company holidays
Fully paid parental leave, including supplemental state Paid Family Leave, up to 8 weeks where no state PFL exists, and 4 weeks of fully paid transition time
Meaningful equity
401K retirement plans
Guaranteed life insurance
Short- and long-term disability coverage
Monthly internet stipends
Monthly mobile plan stipends
Wellness perks
One-time home office reimbursement
Company-provided equipment including a MacBook and monitor
Fully remote work option
Virtual collaboration, team gatherings, and people-first culture