Marketing Data Analytics Engineer

PointClickCare

. Build and maintain data infrastructure supporting marketing analytics and pipeline reporting .

Posted 10/9/2026full-timeRemote • CanadaJuniorMid-Level💰 CA$82,000 - CA$92,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Proficient in building and maintaining data infrastructure for marketing analytics, with strong SQL skills for data manipulation and experience in Salesforce and Marketo. Capable of automating reporting workflows and ensuring data quality across various platforms.

Highest-signal resume keywords

Strong SQL SkillsSalesforce ExperienceMarketo ExperiencePython ProgrammingData Pipeline Development

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

SQLData Pipeline DevelopmentETL/ELTData ModelingData Quality MonitoringCampaign Attribution LogicRelational Data ModelsData ExplorationAutomationAnalytics Engineering

Soft Skills

Analytical SkillsDetail-OrientedOpenness to Learning

Tools & Technologies

SalesforceMarketoCloud Data WarehouseBI ToolsAI Tools

Industry Keywords

Marketing AnalyticsB2B Demand GenerationCampaign ReportingMarketing Funnel MetricsData Infrastructure

Tech Stack

Tools & technologies

CloudETLPythonSQL

About the role

Key responsibilities & impact

Build and maintain data infrastructure supporting marketing analytics and pipeline reporting
Design, build, and maintain data pipelines connecting Salesforce, Marketo, and the data warehouse
Automate recurring campaign reporting workflows
Write and optimize SQL for reusable datasets, views, and queries powering dashboards and leadership reporting
Strengthen campaign attribution logic, including campaign codes, UTM/campaign member data, and lead-to-opportunity linkage
Monitor, troubleshoot, and improve data quality across Marketo, Salesforce, and downstream reporting tables
Apply AI tools such as Claude to accelerate data exploration, documentation, and query development
Support backend administration and configuration in Salesforce and Marketo
Document data models, definitions, and processes for consistent, self-service marketing metrics
Partner with Marketing Analytics, Demand Generation, and Marketing Operations
Support executive-level reporting on marketing-sourced pipeline across Senior Care and Acute & Payer businesses

Requirements

What you’ll need

Bachelor's degree (completed or in final year) in Software Engineering, Computer Science, Data Engineering, or a related technical field
0–2 years of applicable experience
Strong SQL skills, including joins, aggregations, and window functions against large relational datasets
Working knowledge of at least one programming language used in data work, such as Python, for scripting, automation, or ETL
Understanding of relational data models and CRM/marketing-automation data structures
Hands-on exposure to Salesforce or Marketo
Experience with a cloud data warehouse and BI tools
Familiarity with AI-assisted development or analytics tools such as Claude
Exposure to ETL/ELT tooling, APIs, or workflow orchestration
Familiarity with marketing funnel metrics or B2B demand generation
Co-op, internship, or project experience in data engineering, analytics engineering, or revenue operations
Strong analytical and detail-oriented approach
Openness to learning new tools, systems, and business context

Benefits

Comp & perks

Benefits starting from Day 1
Retirement Plan Matching
Flexible Paid Time Off
Wellness Support Programs and Resources
Parental & Caregiver Leaves
Fertility & Adoption Support
Continuous Development Support Program
Employee Assistance Program
Allyship and Inclusion Communities
Employee Recognition
Bonus
In-office events, including onboarding, team events, and semi-annual and annual team meetings