Marketing Data Analytics Engineer

PointClickCare

. Build and maintain data infrastructure behind marketing analytics and pipeline reporting .

Posted 10/9/2026full-timeRemote • United StatesJuniorMid-Level💰 $87,000 - $97,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Proficient in building and maintaining data infrastructure for marketing analytics, with strong SQL skills for data manipulation and reporting. Familiar with Salesforce and Marketo for backend administration and data pipeline integration.

Highest-signal resume keywords

Strong SQL SkillsData Pipeline DevelopmentSalesforce AdministrationMarketo IntegrationAI Tools Application

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

SQLPythonData Pipeline DevelopmentETLData ModelingData Quality MonitoringCampaign Attribution LogicRelational Data ModelsWorkflow AutomationBI Tools

Tools & Technologies

SalesforceMarketoCloud Data WarehouseAI ToolsAPIs

Industry Keywords

Marketing AnalyticsB2B Demand GenerationCampaign ReportingData ExplorationLead-to-Opportunity Linkage

Tech Stack

Tools & technologies

CloudETLPythonSQL

About the role

Key responsibilities & impact

Build and maintain data infrastructure behind marketing analytics and pipeline reporting
Design, build, and maintain data pipelines connecting Salesforce, Marketo, and the data warehouse
Automate recurring campaign reporting workflows
Write and optimize SQL for reusable datasets, views, queries, dashboards, and leadership reporting
Strengthen campaign attribution logic, including campaign codes, UTM/campaign member data, and lead-to-opportunity linkage
Monitor, troubleshoot, and improve data quality across Marketo, Salesforce, and downstream reporting tables
Apply AI tools such as Claude to accelerate data exploration, documentation, and query development
Support backend administration and configuration in Salesforce and Marketo
Document data models, definitions, and processes
Partner with Marketing Analytics, Demand Generation, and Marketing Operations to support executive-level reporting on marketing-sourced pipeline across Senior Care and Acute & Payer businesses

Requirements

What you’ll need

Bachelor's degree (completed or in final year) in Software Engineering, Computer Science, Data Engineering, or a related technical field
0–2 years of applicable experience
Strong SQL skills, including joins, aggregations, and window functions against large relational datasets
Working knowledge of at least one programming language used in data work, such as Python, for scripting, automation, or ETL
Understanding of relational data models and CRM/marketing-automation data structures
Hands-on exposure to Salesforce or Marketo preferred
Experience with a cloud data warehouse and BI tools preferred
Familiarity with AI-assisted development or analytics tools preferred
Exposure to ETL/ELT tooling, APIs, or workflow orchestration preferred
Familiarity with marketing funnel metrics or B2B demand generation preferred
Co-op, internship, or project experience in a data engineering, analytics engineering, or revenue operations context preferred

Benefits

Comp & perks

Benefits starting from Day 1
Retirement Plan Matching
Flexible Paid Time Off
Wellness Support Programs and Resources
Parental & Caregiver Leaves
Fertility & Adoption Support
Continuous Development Support Program
Employee Assistance Program
Allyship and Inclusion Communities
Employee Recognition
In-office events including onboarding, team events, and semi-annual and annual team meetings