Associate Audience Analyst

Power Digital Marketing

. Deliver high-quality audience analyses supporting new business appraisals .

Posted 10/23/2026full-timeRemote • Ecuador, ColombiaJuniorMid-LevelWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates advanced proficiency in audience analysis and insights generation to support business appraisals and campaign strategies. Capable of managing multiple projects efficiently while leveraging AI technologies and tools for audience development.

Highest-signal resume keywords

Audience AnalysisData AnalysisProject ManagementAI TechnologiesMedia Fundamentals

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Audience InsightsData AnalysisCampaign PlanningOptimization ApproachesLarge Datasets

Soft Skills

Effective Interpersonal SkillsStrong Organization SkillsTime ManagementDetail-OrientedConstructive Feedback

Tools & Technologies

AsanaPower Digital’s Nova EcosystemNielsenMRI-SimmonsGlobal Web IndexComscore

Industry Keywords

Audience DevelopmentAdvertising CampaignsBusiness AppraisalsTarget AudiencesTrends Analysis

About the role

Key responsibilities & impact

Deliver high-quality audience analyses supporting new business appraisals
Understand business goals and identify target audiences, including behaviors, preferences, and trends
Provide insights to inform campaign planning, targeting, and creative strategies
Manage all new business appraisal audience analysis requirements
Deliver analyses accurately and on time to support the revenue division
Support audience analyses for existing clients based on new business appraisal demand
Research, onboard, and optimize tools and technologies for audience development
Refine audience analysis processes and templates to improve efficiency
Participate in team projects, share ideas, and provide constructive feedback
Manage multiple assignments, prioritize tasks, and meet deadlines
Identify challenges and suggest process or outcome improvements
Use AI technologies to optimize business processes
Use Power Digital’s Nova ecosystem as it relates to the department
Complete approximately 25 new business audience requests per month
Complete audience analyses and slides within three business days of request
Communicate timelines, roadblocks, delays, pending workflow, and time off
Use Asana for 100% of task and project management

Requirements

What you’ll need

Advanced proficiency in spoken and written English
Experience working with large datasets to analyze audience behavior, preferences, and trends
Ability to leverage audience insights for planning, targeting, and creative strategies for advertising campaigns
Foundational understanding of media fundamentals, including funnel and campaign structures, tracking, optimization approaches, and channels
Ability to manage multiple projects simultaneously and collaborate across teams in a fast-paced environment
Strong organization and time management skills
Effective interpersonal skills
Detail-oriented and punctual
Familiarity with Nielsen, MRI-Simmons, Global Web Index, or Comscore is ideal but not required

Benefits

Comp & perks

Equal Opportunity Employer
Diversity and inclusion-focused workplace
AI-enabled tools and proprietary technology ecosystem (Omega, Iris, Nova)