PR & Affiliate Strategist

Power Digital Marketing

. Employ AI technologies to enhance and optimize business processes .

Posted 10/8/2026full-timeRemote • United StatesJuniorMid-LevelWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in affiliate marketing strategy and campaign management, with a strong understanding of the marketing funnel and hands-on experience with affiliate platforms. Proven ability to manage client communication, analyze performance data, and implement strategic optimizations.

Highest-signal resume keywords

Affiliate Marketing StrategyCampaign ManagementMedia RelationsPerformance Data AnalysisAffiliate Platforms

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Affiliate MarketingCampaign ManagementPerformance AnalysisMedia OutreachClient CommunicationStrategic OptimizationKPI ManagementContent Partner EngagementForecastingCommission Structures

Soft Skills

StorytellingTimely ResponseTrainingNurturing RelationshipsCollaboration

Tools & Technologies

ImpactShareASaleCommission JunctionRakuten AdvertisingPepperjam

Industry Keywords

Public RelationsAffiliate ProgramsCPG Media RelationsMarketing FunnelInfluencer Outreach

About the role

Key responsibilities & impact

Employ AI technologies to enhance and optimize business processes
Utilize and leverage Power Digital's Nova ecosystem as it relates to the department
Define and drive affiliate and PR strategy for Power Digital Marketing clients
Launch new affiliate client programs, owning platform setup from A-Z
Manage existing affiliate programs and nurture them based on KPIs
Support client communication, reporting, and storytelling to ensure channels contribute to client goals
Report on and analyze performance data, recommending action plans based on data and creative-driven conclusions
Proactively pitch to drive media relations results for the client roster
Stay current on industry news and share relevant articles with the agency
Execute media and influencer outreach and secure regular coverage in targeted media outlets
Review and edit written materials and reports
Respond to client inquiries in a timely manner
Train and manage interns and part-time employees
Assist in developing affiliate and PR strategy
Support media relations efforts on PR accounts
Forecast and establish goal expectations
Make and implement strategic partner optimizations

Requirements

What you’ll need

2+ years experience in affiliate marketing strategy and end-to-end campaign management
2+ years of PR experience
1-2 years+ agency experience required
Strong understanding of the marketing funnel and experience working with affiliates such as content partners/press sites, rewards sites, loyalty/cashback/deal sites
Hands-on experience with affiliate platforms such as Impact, ShareASale, Commission Junction, Rakuten Advertising, Pepperjam, or similar
Expertise in affiliate best practices including commission structures, tracking, partner optimization approaches, and forecasting
CPG Media Relations experience highly recommended but not required
Bachelor’s degree in business, marketing, or relevant field preferred

Benefits

Comp & perks

Equal Opportunity Employer
People-first culture valuing diversity, inclusion, and different backgrounds and experiences