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Reporting Analyst, Consumer Services
Power Digital Marketing. Build and maintain automated reports for eCommerce, B2B, and B2C across marketing channels .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in marketing analytics and digital marketing, with a strong ability to analyze data from various platforms and present actionable insights. Proficient in advanced data manipulation techniques and visualization tools to enhance reporting and drive business outcomes.
Highest-signal resume keywords
Marketing AnalyticsGoogle AnalyticsData VisualizationAdvanced Excel SkillsDigital Marketing Metrics
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Data AnalysisStatistical ConceptsRegression ModelingTest/Control AnalysisPerformance PresentationsData StorytellingData ManipulationKPI TrackingCampaign StructuresCustomer Journey
Soft Skills
Analytical ThinkingAttention to DetailSelf-MotivatedTeam CollaborationCommunication Skills
Tools & Technologies
Meta Business ManagerGoogle AdsLookerTableauPowerBIGoogle Data StudioGoogle SheetsPower Digital's Nova Ecosystem
Industry Keywords
ECommerceB2BB2CMarketing ChannelsPerformance DecksOptimization OpportunitiesData VisualizationsReporting TemplatesDashboardsMetrics
Tech Stack
Tools & technologiesTableau
About the role
Key responsibilities & impact- Build and maintain automated reports for eCommerce, B2B, and B2C across marketing channels
- Access and analyze data from Meta Business Manager, Google Ads, Google Analytics, and other marketing platforms
- Create and update weekly, monthly, and quarterly performance decks focused on data storytelling and actionable recommendations
- Conduct deep-dive analyses to identify optimization opportunities and answer business questions
- Transform complex data into clear visualizations for clients and internal stakeholders
- Use Google Sheets and other tools for sophisticated data manipulation and analysis
- Present findings clearly and connect data to business outcomes
- Employ AI technologies and Power Digital's Nova ecosystem to enhance reporting and generate insights
- Meet KPIs of 90%+ task delivery rate and 90%+ task accuracy rate
- Continuously improve reporting templates, dashboards, visualization techniques, analysis methodologies, and metrics
- Proactively identify opportunities, address client questions, and communicate about deliverables and timelines
Requirements
What you’ll need- Proficiency in spoken and written English at an advanced level
- Bachelor's degree in Marketing, Business Administration, Analytics, or a related field
- 2+ years of experience in marketing analytics or digital marketing
- Strong understanding of digital marketing metrics, campaign structures, and customer journey
- Familiarity with Meta, Google Ads, Google Analytics, and similar digital marketing platforms
- Advanced Excel/Google Sheets skills, including pivot tables and VLOOKUP
- Experience with Looker, Tableau, PowerBI, or Google Data Studio
- Understanding of statistical concepts such as regression modeling and test/control analysis
- Experience creating performance presentations and conveying data narratives
- Ability to work independently and as part of a team
- Strong attention to detail and analytical thinking
- Self-motivated and able to work under pressure and meet deadlines
Benefits
Comp & perks- Equal Opportunity Employer
- People-first culture valuing diversity, inclusion, and varied backgrounds and experiences