Reporting Analyst, CPG

Power Digital Marketing

. Build and maintain automated reports for eComm, B2B, and B2C with performance metrics across all marketing channels based on client needs and recommendations .

Posted 9/29/2026full-timeRemote • Colombia, Argentina, Brazil, MexicoJuniorMid-LevelWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in marketing analytics and digital marketing, with a strong ability to analyze data from various platforms and create actionable insights. Proficient in data visualization and storytelling to effectively communicate findings to stakeholders.

Highest-signal resume keywords

Marketing AnalyticsData VisualizationGoogle AnalyticsAdvanced Excel/Google SheetsDigital Marketing Metrics

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Data AnalysisPerformance MetricsStatistical ConceptsData ManipulationCampaign Structures

Soft Skills

Analytical ThinkingAttention to DetailSelf-MotivatedTeam CollaborationCommunication Skills

Tools & Technologies

Meta Business ManagerGoogle AdsLookerTableauPowerBI

Industry Keywords

B2BB2CData StorytellingKPI TargetsCustomer Journey

Tech Stack

Tools & technologies

Tableau

About the role

Key responsibilities & impact

Build and maintain automated reports for eComm, B2B, and B2C with performance metrics across all marketing channels based on client needs and recommendations
Access and analyze data from Meta Business Manager, Google Ads, Google Analytics, and other marketing platforms
Create and update weekly, monthly, and quarterly performance decks focused on data storytelling and actionable recommendations
Conduct deep-dive analyses to uncover optimization opportunities and answer business questions
Transform complex data into clear visualizations for clients and internal stakeholders
Use Google Sheets and other tools for sophisticated data manipulation and analysis
Present findings clearly, connecting data to business outcomes
Employ AI technologies and Power Digital's Nova ecosystem to enhance reporting and generate deeper insights
Meet KPI targets of 90%+ task delivery rate and 90%+ task accuracy rate

Requirements

What you’ll need

Proficiency in spoken and written English at an advanced level is required for this role
Bachelor's degree in Marketing, Business Administration, Analytics, or a related field
2+ years of experience in marketing analytics or digital marketing
Strong understanding of digital marketing metrics, campaign structures, and customer journey
Familiarity with major digital marketing platforms (Meta, Google Ads, Google Analytics, etc.)
Advanced Excel/Google Sheets skills for data manipulation and analysis (pivot tables, VLOOKUP, etc.)
Experience with data visualization tools such as Looker, Tableau, PowerBI, or Google Data Studio
Understanding of statistical concepts like regression modeling, test/control analysis, etc.
Experience creating performance presentations and conveying data narratives
Ability to work independently and as part of a team
Strong attention to detail and analytical thinking
Self-motivated and able to work under pressure and meet deadlines