Senior Paid Advertising Strategist, B2B

Power Digital Marketing

. Lead performance marketing strategy and execution across marquee accounts, ensuring delivery against client goals .

Posted 10/6/2026full-timeRemote • ArgentinaSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in performance marketing strategy, campaign analysis, and client communication, with a strong focus on budget management and optimization across various paid advertising channels. Proficient in leveraging data insights and advanced marketing frameworks to drive client success and team collaboration.

Highest-signal resume keywords

Performance Marketing StrategyCampaign Data AnalysisPaid Advertising ChannelsGoogle Analytics ProficiencyProject Management Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Digital Marketing ExperienceBid OptimizationKeyword ResearchAd Copy DevelopmentFunnel MarketingAttribution AnalysisIncrementality AnalysisMeasurement FrameworksClient Testing RoadmapsCampaign Strategy

Soft Skills

Strong Written CommunicationStrong Verbal CommunicationOrganizational SkillsInterpersonal SkillsSelf-Motivated

Tools & Technologies

Google AdsBing AdsMeta AdsTikTok AdsLinkedIn AdsPinterest AdsSnapchat AdsGoogle/Microsoft Office SuitePower Digital’s Nova EcosystemAI Technologies

Industry Keywords

Performance OpportunitiesMedia BuyingOptimization PlansClient RevenueMarquee Accounts

About the role

Key responsibilities & impact

Lead performance marketing strategy and execution across marquee accounts, ensuring delivery against client goals
Conduct thorough QA to prevent errors impacting client revenue
Ensure accurate budget pacing and advise on budget changes
Lead proactive strategy recommendations across assigned channels
Analyze campaign data and client-specific sources of truth, including MMTs, to develop actionable insights
Maintain client testing roadmaps and project-manage experimentation next steps
Apply advanced knowledge of attribution, incrementality, contribution analysis, measurement frameworks, MMTs/LRAs, and channel-specific best practices
Maintain high-quality communication with clients and internal teams
Lead strategic conversations around media buying, performance opportunities, and optimization plans
Escalate performance risks early and distinguish normal fluctuation from genuine account risk
Serve as a strategic leader within department and account teams
Complete new business appraisals as needed
Coach junior talent and participate in team ceremonies
Execute recommendations from the Power Circuit solutions roadmap
Leverage AI technologies and integrate Power Digital’s Nova ecosystem tools and methodologies

Requirements

What you’ll need

Proficiency in spoken and written English at an advanced level
4-5 years of digital marketing experience; 3+ years in an agency setting
Minimum 3-4 years of hands-on experience with at least 2+ paid advertising channels
Experience with Google/Bing, Meta, TikTok, LinkedIn, Pinterest, Snapchat, and other applicable paid advertising networks
Experience with bid optimization, keyword research, ad copy development, campaign strategy, and optimizations
Proficiency in Google/Microsoft Office Suite(s)
Proficiency in Google Analytics
Expert knowledge of funnel marketing and paid media’s place in the marketing funnel
Ability to formulate meaningful insights from marketing data
Strong written and verbal communication skills
Strong organizational and project management skills
Self-motivated with a strong desire to succeed
Excellent interpersonal skills
Confidence with client-facing presentations and communication
Strong work ethic and ability to learn quickly and independently
Interest in a long-lasting relationship with a growing company
Highly dependable, self-starter, high energy, positive attitude, organization, and time management skills

Benefits

Comp & perks

Base salary paid in USD + commission opportunities
Unlimited Time Off available on day one
Fully flex work environment: full-remote, in-office, or hybrid
Healthcare stipend: $50/month to support your healthcare or insurance costs
National Holidays + 2 Mental Health Recharge Days per year
Unlimited opportunities for growth & leadership within a rapidly growing firm
Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s)
Quarterly awards including prize money and recognition for outstanding performance
Opportunities to be involved in company DEI initiatives