Senior Performance Analyst, Fashion Paid Media

Power Digital Marketing

. Lead paid advertising strategy and performance marketing for key accounts .

Posted 10/6/2026full-timeRemote • Argentina, ColombiaSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates advanced proficiency in digital marketing strategies, particularly in paid advertising and performance marketing across multiple channels. Capable of leading client engagements, managing campaign execution, and deriving insights from marketing data to drive growth and retention.

Highest-signal resume keywords

Digital Marketing ExperienceSearch Engine MarketingPerformance Max Campaign ManagementGoogle Analytics ProficiencyClient-Facing Communication

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign DevelopmentBid OptimizationKeyword ResearchAd Copy DevelopmentMeta Ads Direct Response CampaignsFunnel MarketingPerformance MarketingAttribution ExpertiseIncrementality MeasurementAdvanced Measurement

Soft Skills

Strong Written CommunicationStrong Verbal CommunicationOrganizational SkillsProject Management SkillsInterpersonal Skills

Tools & Technologies

Google/Microsoft Office SuiteGoogle AnalyticsAI Technologies

Industry Keywords

B2B MarketingLead GenerationPerformance MarketingClient RetentionCampaign Optimization

About the role

Key responsibilities & impact

Lead paid advertising strategy and performance marketing for key accounts
Own execution, performance, and growth of the marketing service within an enterprise-level book of business
Serve as the primary escalation point for key accounts and resolve roadblocks
Apply cross-channel and technical expertise, including attribution, incrementality, and advanced measurement
Oversee campaign execution and quality assurance
Ensure accurate budget pacing and advise on budget changes
Lead proactive strategy recommendations across assigned channels
Maintain client testing roadmaps and project-manage experimentation
Escalate performance risks and distinguish normal fluctuation from genuine account risk
Lead strategic client and performance discussions
Mentor and develop team talent through coaching, training, and support
Conduct training on platforms, tools, industry trends, and best practices
Collaborate on new business pitches and audits
Execute recommendations from the Power Circuit solutions roadmap
Leverage AI technologies to optimize workflows, insights, and performance
Support leadership in owning and improving one core department business pillar
Audit and support strategy across 8–10 existing accounts each quarter
Contribute to client, team, and revenue-retention performance goals

Requirements

What you’ll need

Advanced proficiency in spoken and written English
5–6 years of digital marketing experience
4+ years of experience in an agency setting
Minimum 3 years of hands-on experience with Search Engine Marketing
Experience with campaign development and optimization, including bid optimization, keyword research, and ad copy development on large, enterprise-level accounts
Significant campaign management experience in 3 or more of: Performance Max, Standard Shopping, YouTube Ads, Display Advertising, Local campaigns, Bing Ads
Minimum 3 years of hands-on experience with Meta ads direct response campaigns
Lead Gen and B2B experience
Proficiency in Google/Microsoft Office Suite(s)
Proficiency in Google Analytics
Expert knowledge of funnel marketing and paid advertising in the marketing funnel
Ability to formulate meaningful insights from marketing data and tell the story beyond the statistics
Strong written and verbal communication skills
Strong organizational and project management skills
Self-motivated with a strong desire to succeed
Excellent interpersonal skills
Confidence with client-facing presentations and communication
Strong work ethic and ability to learn quickly and independently
Expert-level proficiency in at least two major advertising channels

Benefits

Comp & perks

Equal Opportunity Employer
People-first culture valuing diversity, inclusion, and varied backgrounds and experiences