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PPG

Coordinador Trade Marketing Ferretero

PPG

. Ensure nationwide execution of Trade Marketing strategies in the hardware channel .

Posted 11/3/2026full-timeCuautitlan • MexicoMid-LevelSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in Trade Marketing strategies and execution within the hardware channel, with a strong focus on data analysis, commercial alignment, and collaboration with cross-functional teams. Proven ability to manage product launches, promotional activities, and coordinate with external suppliers to deliver high-quality marketing initiatives.

Highest-signal resume keywords
Trade Marketing ExecutionData AnalysisProduct Launch ManagementCommercial Strategy AlignmentFMCG Experience

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Trade MarketingCommercial ExecutionProduct Launch PlanningBTL Campaign ExecutionAdvanced Excel
Soft Skills
CollaborationCoordinationCommunication
Industry Keywords
Fast-Moving Consumer GoodsIn-Store OperationsPromotional ActivitiesPoint-of-Sale EventsCommercial Management

About the role

Key responsibilities & impact
  • Ensure nationwide execution of Trade Marketing strategies in the hardware channel
  • Align commercial strategies through data analysis and management
  • Work closely with regional teams to ensure consistent rollout across all areas
  • Manage and coordinate external suppliers for design, printed materials, and promotional assets
  • Collaborate with the Procurement team to ensure high-quality deliverables
  • Gather operational input from regional teams and identify opportunities
  • Coordinate solutions and alternatives that strengthen sell-in and sell-out strategies
  • Ensure execution of product launches, campaigns, promotional activities, and point-of-sale events
  • Work closely with the Marketing team to align and execute initiatives

Requirements

What you’ll need
  • Bachelor’s degree in Industrial Engineering, Business Administration, Marketing, Commercial Management, or related fields
  • More than 3 years of experience in Trade Marketing, commercial execution, or similar commercial roles
  • More than 3 years of experience in fast-moving consumer goods (FMCG) companies
  • More than 3 years of experience working closely with in-store operations teams and sales teams
  • Proven experience in planning and executing commercial initiatives, product launches, and BTL campaigns
  • Advanced Excel
  • Intermediate English

Benefits

Comp & perks
  • In-person work Monday through Thursday
  • Opportunity to work remotely on Flexible Fridays
  • Career development opportunities
  • Continuous learning environment
  • Equal opportunity workplace
  • Disability accommodations
  • Employee health and well-being benefits and insurance coverages, according to applicable plan terms
  • Other incentives may apply