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Director of Marketing
Primordial Labs. Build and own Primordial Labs' marketing strategy across brand, product marketing, and communications .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates extensive experience in building and leading marketing strategies, with a strong focus on brand evolution, content creation, and marketing automation. Proven ability to translate complex technical capabilities into compelling marketing narratives for sophisticated audiences.
Highest-signal resume keywords
10+ Years Of Marketing Experience2+ Years Leading A Marketing FunctionExceptional Writing And Storytelling AbilityExperience Marketing A Technical ProductStrong Command Of Modern Marketing Tooling
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Marketing Strategy DevelopmentContent CreationKPI ReportingCampaign Design And ExecutionBudget ManagementMarketing Automation IntegrationAnalyticsGraphic DesignVideo ProductionTechnical Marketing
Soft Skills
LeadershipStorytellingCommunicationProject ManagementCollaboration
Tools & Technologies
Marketing Automation ToolsAI ToolsContent Management SystemsSocial Media PlatformsAnalytics Software
Industry Keywords
Defense ExperienceDoD MarketingGovernment MarketingNational Security MarketingAutonomous SystemsRoboticsHuman-Machine Teaming
About the role
Key responsibilities & impact- Build and own Primordial Labs' marketing strategy across brand, product marketing, and communications
- Translate business strategy into marketing priorities, budget, and metrics
- Present KPIs to leadership
- Evolve the brand across the website, graphics, videos, events, and social media
- Produce capability briefs, demo videos, white papers, case studies, one-pagers, and other marketing materials
- Write blogs, press releases, capability briefs, one-pagers, website copy, and talking points
- Own the company's social presence and publish several times per week
- Design and run marketing campaigns for product releases, demonstrations, trade shows, contract wins, and company milestones
- Direct designers, writers, video producers, and agencies as needed
- Own website, content engine, marketing automation integration, analytics, and KPI reporting
- Define the marketing organization needed over the next 24 months
- Work with leadership, business development, and engineering to translate technical capabilities for operators, program offices, primes, partners, and investors
Requirements
What you’ll need- 10+ years of marketing experience
- 2+ years leading a marketing function or team
- Demonstrated experience building a marketing function from the ground up
- Portfolio of personally owned marketing work that can be explained in detail
- Ability to manage multiple concurrent workstreams in a fast-moving, lean environment
- Exceptional writing and storytelling ability, with samples available
- Experience marketing a technical product to a sophisticated buyer
- Ability to learn a complex domain quickly and speak about it credibly
- Experience directing contractors, agencies, and creative specialists
- Strong command of modern marketing tooling, including leveraging AI tools where appropriate
- U.S. Citizenship required
- Current residency within the United States required
- Permanent Residency or visa sponsorship cannot satisfy the regulatory requirements
- Defense experience is desirable, not required
- Graphic design, layout, and/or video production skills preferred
- Experience marketing to DoD, government, or national security customers preferred
- Familiarity with autonomous systems, robotics, AI, or human-machine teaming technologies preferred
- Experience as an early marketing hire at a startup or defense technology company preferred
Benefits
Comp & perks- Significant equity stake
- 100% remote work
- Comprehensive medical, dental, and vision plans
- 401(k) package with a 6% company match
- Generous Discretionary Time Off (DTO) policy
- Elite technology package