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Marketing Communications Manager
Prison Fellowship. Oversee development and delivery of timely, high-quality email and text communications .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Expertise in email automation and marketing strategies, with a strong focus on optimizing communication performance and user engagement through data-driven insights. Proficient in managing cross-channel campaigns and leading teams to achieve marketing objectives.
Highest-signal resume keywords
Email AutomationMarketing CloudSalesforce CRMSQLProject Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Email OptimizationHTMLDashboard CreationData AnalysisA/B TestingAmpscriptSegmentationPersonalizationLifecycle MarketingKPI Reporting
Soft Skills
Strong Writing SkillsCommunication SkillsAttention to DetailAnalytical MindsetTeam Collaboration
Tools & Technologies
Microsoft 365PowerBICRM PlatformsDigital Advertising ChannelsMarketing Platforms
Industry Keywords
Email MarketingUser JourneysDrip CampaignsCross-PromotionsAudience Insights
Tech Stack
Tools & technologiesCloudSQL
About the role
Key responsibilities & impact- Oversee development and delivery of timely, high-quality email and text communications
- Collaborate with marketing and ministry teams to craft compelling messages
- Conduct ongoing optimization testing to improve KPIs such as conversions and click-through rates
- Recommend design and content improvements based on audience insights
- Build personalized user journeys using Marketing Cloud
- Develop drip campaigns, welcome series, cross-promotions, and automated communication streams
- Support integration of marketing platforms, digital advertising channels, and web properties
- Report regularly on communication performance and deliverability
- Provide strategic direction, coaching, and skill development for a direct report
- Conduct weekly check-ins, annual reviews, and goal setting
- Manage segmentation, list creation, and personalization across CRM and marketing platforms
- Translate customer data and engagement signals into actionable audience strategies
- Maintain frameworks for lifecycle marketing and cross-channel campaigns
- Partner with IT and analytics teams to ensure data accessibility and quality
- Monitor list health, deliverability, and sender reputation
Requirements
What you’ll need- 5–7 years of experience in email automation, platform support, IT support, marketing, or email optimization
- Bachelor's degree in marketing, communications, or a digital-related field
- Experience with Marketing Cloud and Salesforce CRM required
- Proficiency in SQL, HTML, Microsoft 365, and dashboard creation tools (PowerBI or equivalent)
- Strong writing, editing, and communication skills
- Ability to analyze testing results, interpret needs, and develop creative solutions
- Demonstrated ability to manage multiple projects and collaborate across teams
- 1–2 years of experience managing or coaching team members or volunteers
- Attention to detail and strong analytical mindset
- Up to 5% travel required
- Ampscript experience preferred
Benefits
Comp & perks- Medical, dental, and vision insurance
- Life and disability insurance
- Retirement account funding
- Flexible Spending Accounts (FSAs)
- Paid maternity and parental leave
- 14 paid holidays
- 15 vacation days
- 10 sick days
- 39 total paid days off annually after one year of employment
- Additional benefits and wellness resources
- Opportunities for professional growth
- Personal and professional development
- Collaborative, mission-driven culture
- Supportive teammates
- Innovative technology tools