Senior Marketing Specialist

PSI CRO AG

. Plan and execute assigned marketing campaigns, including email, social, paid ads, content, PR, and internal communication .

Posted 9/24/2026full-timeRemote • United StatesSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in planning and executing B2B marketing campaigns across various channels, including social media and content creation, while effectively managing budgets and vendor relationships. Strong analytical skills to track performance metrics and optimize campaign strategies are essential.

Highest-signal resume keywords

B2B Social Media Campaign ManagementContent CreationPerformance Metrics AnalysisEvent PlanningGraphic Design Software Proficiency

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign PlanningEmail MarketingPaid AdvertisingContent DevelopmentPerformance ReportingBudget ManagementDigital Event CoordinationWriting and EditingProject ManagementSocial Media Strategy

Soft Skills

Outstanding Verbal CommunicationAttention to DetailAbility to Manage Multiple ProjectsMentoringAdaptability in Fast-Paced Environments

Tools & Technologies

CanvaPhotoshopLinkedInInstagramFacebookTikTokWeChat

Industry Keywords

Marketing StrategyVendor ManagementPerformance OptimizationInternal CommunicationPSI Events

About the role

Key responsibilities & impact

Plan and execute assigned marketing campaigns, including email, social, paid ads, content, PR, and internal communication
Create content for assigned channels
Track performance metrics and produce reports for stakeholders
Analyze campaign performance and optimize tactics
Manage relationships with marketing vendors
Manage budgets and billing for assigned channels
Perform updates of the PSI website
Plan and support PSI events with the global marketing events team
Contribute to PSI marketing strategy
Mentor junior members of the marketing team

Requirements

What you’ll need

Bachelor’s degree
East Coast Location Preferred
At least 3-5 years running B2B social media campaigns (LinkedIn)
Experience with Instagram, Facebook, TikTok and/ weChat is a plus
Experience running digital events (coordinating, content development, post event activity)
Event planning experience is a plus
Strong writing and editing experience
Outstanding verbal communication skills
Capable of managing multiple projects at once with high attention to detail
Comfortable in a dynamic, fast-paced environment
Knowledge of graphic design software (i.e. Canva, Photoshop)
Must not require a work visa for employment or continued employment now or anytime in the future

Benefits

Comp & perks

Employees can work remotely