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Publicis Groupe

Associate Director, Creator Management

Publicis Groupe

. Be accountable for the overall success of Influential's social campaigns .

Posted 11/2/2026full-timeLos Angeles • California • United StatesSenior💰 $95,000 - $115,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in managing influencer campaigns, including strategy development, execution, and performance measurement. Possesses strong leadership abilities to mentor teams and drive successful outcomes for high-profile clients.

Highest-signal resume keywords
Influencer Campaign ManagementLeadership And People ManagementExpert Negotiating SkillsProject Coordination In Fast-Paced EnvironmentsKnowledge Of Social Media Platforms

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Campaign Strategy DevelopmentPerformance TrackingBudget ManagementTalent SourcingContent ManagementData AnalysisBrand MeasurementCreator VettingNegotiationProject Management
Soft Skills
Organizational SkillsAttention To DetailMultitasking AbilityCollaborationSelf-Starter
Tools & Technologies
Research ToolsAudience Reporting ToolsSocial Media PlatformsPerformance Tracking ToolsContent Management Systems
Industry Keywords
Digital MarketingCreator MarketingInfluencer ActivationsBrand SafetyKPI ManagementSocial Media TrendsStartup EnvironmentCosmetics Industry

About the role

Key responsibilities & impact
  • Be accountable for the overall success of Influential's social campaigns
  • Build and execute creator strategies specific to campaigns
  • Refine current success metrics and introduce new success metrics
  • Lead, mentor, and manage Campaign Managers and Creator Partnerships
  • Ensure teams strategize pre-sale planning and effectively execute campaigns
  • Support training in planning, audience reporting, research tools, writing, and presentation skills
  • Liaise between creator management and account management, research/analytics, and operations teams
  • Identify talent and creators to maximize ROI and meet brand/client KPIs
  • Manage talent vetting for brand safety and campaign-specific criteria
  • Leverage data and insights to position recommended creators to clients
  • Oversee creator casting, negotiation, contracting, and content management across brand campaigns
  • Implement day-to-day creator strategy and campaign execution for Fortune 500 clients
  • Manage full creator lifecycle from sourcing and negotiation through content creation and day-to-day campaign oversight

Requirements

What you’ll need
  • 5–7 years of experience working in a digital, advertising, or creator marketing environment
  • Strong leadership and people management skills
  • Expert negotiating skills and management of six-figure influencer campaign budgets
  • Direct experience with on-site influencer activations
  • Experience managing and coordinating projects in a fast-paced environment
  • Comfortable working in a startup environment and creating organization and processes where none may already exist
  • Sourcing experience extending beyond social, including beauty creators in cosmetics-focused categories
  • Knowledge of offline and online space and the relationship between brand, media, and consumer
  • Well versed in the creator space or strong interest in the industry, with an established network of managers/agents or creator contacts
  • Working knowledge of online performance tracking and brand measurement tools
  • Strong organizational skills, multitasking ability, attention to detail, schedules, timelines, records, and materials
  • Self-starter comfortable collaborating, receiving feedback, working independently, and influencing cross-functional teams
  • Knowledge of Instagram, Facebook, Pinterest, TikTok, Twitter, and YouTube
  • Up-to-date knowledge of trends and innovations in social media
  • Bachelor’s degree or equivalent experience

Benefits

Comp & perks
  • Medical coverage
  • Dental coverage
  • Vision coverage
  • Disability coverage
  • 401K
  • Parental and family care leave
  • Family forming assistance
  • Tuition reimbursement
  • Flexible time off
  • Paid time off
  • Accommodation or assistance with the application or onboarding process