Director, Integrated Strategy – Analytics

Publicis Groupe

. Translate campaign, creator, social, and reporting data into clear insights, recommendations, and executive-ready narratives for the LUXE division and brand teams .

Posted 11/2/2026full-timeNew York City • New York • United StatesLead💰 $130,000 - $150,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in data analytics and strategy, with a strong ability to translate complex data into actionable insights and recommendations tailored for executive and cross-functional audiences. Proficient in utilizing various reporting tools and platforms to support brand objectives and performance metrics in the beauty and luxury sectors.

Highest-signal resume keywords

Data AnalyticsData StorytellingInfluencer MarketingPresentation SkillsPeople Management

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Data VisualizationCampaign Performance AnalysisReporting AnalysisStrategic RecommendationsPerformance Metrics

Soft Skills

CommunicationAnalytical ThinkingAttention to DetailMentorshipOrganizational Skills

Tools & Technologies

Power BITableauSprinklrCreatorIQTraackrCaptiv8

Industry Keywords

BeautyLuxuryLifestyleConsumer BrandsSocial Platforms

Tech Stack

Tools & technologies

Tableau

About the role

Key responsibilities & impact

Translate campaign, creator, social, and reporting data into clear insights, recommendations, and executive-ready narratives for the LUXE division and brand teams
Connect creator program performance to brand objectives and KPIs, including awareness, engagement, consideration, conversion, content effectiveness, and audience signals
Partner with Data & Reporting teams to interpret dashboards, reporting outputs, campaign results, and measurement frameworks
Work with strategy, creator, creative, and client leads to identify performance patterns, optimization opportunities, and learnings that inform future planning
Support quarterly learnings, brand comparisons, program benchmarks, category observations, and special analytics projects
Mentor team members by strengthening analytical thinking, data storytelling, and strategic recommendations
Build clean, easy-to-read reporting views
Communicate findings across executive, brand, and cross-functional audiences

Requirements

What you’ll need

10+ years of experience in strategy and data analytics
Ideally, exposure to beauty, luxury, lifestyle, and/or consumer brands
Experience working with marketing, social, creator, influencer, or campaign performance data
Ability to translate findings into clear recommendations
Strong data storytelling, communication, and presentation skills
Ability to tailor insights for executive, client, and cross-functional audiences
Familiarity with creator and social platforms such as TikTok, Instagram, YouTube, and emerging channels
Understanding of how creator marketing supports broader brand goals
Comfort working with dashboards, reporting tools, spreadsheets, or analytics and creator platforms such as Power BI, Tableau, Sprinklr, CreatorIQ, Traackr, Captiv8, or similar tools
Strong organization and attention to detail
Experience in beauty, luxury, prestige, or lifestyle categories is helpful
People management or mentorship experience is important
Excellent storytelling skills
Data visualization skills
Influencer marketing knowledge
Presentation skills

Benefits

Comp & perks

Medical coverage
Dental coverage
Vision coverage
Disability coverage
401k
Paid time off
Parental and family care leave
Family forming assistance
Tuition reimbursement
Flexible time off
Inclusive benefit programs and policies
Accommodation or assistance during application or onboarding process