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E-commerce Specialist
Publicis Groupe. Set up and manage campaigns across required platforms in alignment with agency and advertiser guidelines .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing commerce-retail media campaigns on platforms like Amazon and Walmart, with a focus on performance optimization and data analysis. Strong communication and attention to detail support effective collaboration with clients and internal teams.
Highest-signal resume keywords
Commerce-Retail Media Campaign ManagementAmazon Platform ExperienceWalmart Platform ExperienceData Analysis SkillsDigital Marketing Knowledge
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Campaign Performance OptimizationBudget ManagementAd Creative ManagementReporting ExperienceExcel ProficiencyAnalytical ThinkingMath Skills
Soft Skills
Strong Communication SkillsAttention to DetailResults-Driven MindsetPositive AttitudeWillingness to Learn
Industry Keywords
Digital MarketingPaid MediaPerformance GoalsOperational EfficiencyBest-Practice Documentation
About the role
Key responsibilities & impact- Set up and manage campaigns across required platforms in alignment with agency and advertiser guidelines
- Monitor and optimize campaign performance daily, including budgets, bids, conversions, and ad creatives to meet client objectives
- Ensure quality and accuracy of campaign setups and deliverables within commerce-retail media platforms
- Participate in weekly status calls and maintain daily communication with client campaign managers and global account teams
- Proactively identify, troubleshoot, and report operational issues
- Provide recommendations, execution, and analysis for beta tests, new platforms, optimization strategies, and vendors
- Identify growth opportunities and communicate them regularly to clients
- Support training sessions, complete required certifications, and stay current with industry trends
- Develop best-practice documentation to improve operational efficiency and generate actionable insights that enhance campaign performance
Requirements
What you’ll need- 1 year of experience in commerce-retail media campaigns and platforms such as Amazon or Walmart, or related paid media focused on performance goals
- Basic knowledge of digital marketing, specifically commerce-retail media
- Experience with Amazon or Walmart platforms
- Reporting experience
- English B2
- Medium Excel knowledge
- Interest in digital media and advertising
- Data analysis skills
- Math skills
- Basic analytical thinking
- Strong communication skills
- Attention to detail
- Results-driven mindset
- Positive attitude and willingness to learn
Benefits
Comp & perks- Culture, growth and wellbeing initiatives
- Required certifications and training sessions