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Publicis Groupe

Freelance Manager, Retail Consultancy

Publicis Groupe

. Lead customer projects end to end from briefing to media and creative development .

Posted 11/2/2026contractChicago • Illinois • United StatesMid-LevelSenior💰 $36 - $49 per hourWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in project management, strategic development of Shopper Marketing programs, and effective collaboration with retail media networks and vendors. Proven ability to manage client relationships, budgets, and timelines while ensuring successful execution of marketing initiatives.

Highest-signal resume keywords
Project ManagementRetail Media NetworksShopper Marketing ProgramsClient Relationship ManagementStrategic Thinking

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Project ManagementMarketingMedia DevelopmentData AnalysisProgram OptimizationBudget ManagementAd OperationsReportingCreative DevelopmentVendor Management
Soft Skills
Strong Listening SkillsAttention to DetailExcellent Verbal CommunicationPresentation SkillsInterpersonal Skills
Certifications & Qualifications
Bachelor’s Degree in AdvertisingBachelor’s Degree in MarketingBachelor’s Degree in Business
Industry Keywords
RetailMediaClient ProjectsStrategic PlanningPerformance DataPartnership ManagementClient Approval ProcessesTravel Requirements

About the role

Key responsibilities & impact
  • Lead customer projects end to end from briefing to media and creative development
  • Manage project timelines, budgets, client relationships, and vendor relationships
  • Lead tactic-specific creative development
  • Support the Director in developing strategic retailer media plans
  • Liaise with retail vendor partners to facilitate executional elements
  • Collect past performance data, understand benchmarks, suggest program optimizations, and oversee tactic and program reporting
  • Collaborate with Strategic Planning & Analytics, Marilyn, Media, Client Leadership, and Creative teams
  • Oversee and direct assigned Senior Account Executive and/or Account Executive work
  • Manage implementation of key client projects
  • Build relationships with assigned retailer client contacts
  • Manage approved program execution, including Ad Ops/tagging requirements and reporting
  • Work with external client vendors/agencies to execute projects
  • Activate and manage partnerships with manufacturers or properties
  • Identify retailer direct and manufacturer platforms
  • Proactively communicate project status and budgets to client teams
  • Manage client approval processes
  • Measure post-promotion results using agency and client-provided data

Requirements

What you’ll need
  • Bachelor’s degree in advertising, marketing, business, or related field
  • 5-7 years’ experience in marketing or media at retail
  • Proven Project Management experience
  • Experience working with retail media networks and media vendors
  • Strategic thinking in the development of Shopper Marketing programs and management of day-to-day business
  • Sound decision making skills based in industry knowledge
  • Strong listening skills and attention to detail
  • Excellent verbal, written, presentation and interpersonal skills
  • Desire to dig in and do what’s needed to get the job done right
  • Some travel required

Benefits

Comp & perks
  • Paid Family Care for parents and caregivers for 12 weeks or more
  • Monetary assistance and support for Adoption, Surrogacy and Fertility
  • Monetary assistance and support for pet adoption
  • Employee Assistance Programs and Health/Wellness/Comfort reimbursements
  • Tuition Assistance
  • Paid time off including Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
  • Matching Gifts programs
  • Flexible working arrangements
  • ‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
  • Business Resource Groups that support multiple affinities and alliances
  • Supplemental medical insurance for freelancers and temporary employees
  • Transportation and parking benefits
  • Legal benefits
  • Pet insurance
  • Auto and home insurance
  • Medical coverage, dental, vision, disability, 401k, and paid time off for regular roles