Manager, Social Media Management

Pulse Advertising

. Own content strategies for a portfolio of US brand accounts .

Posted 9/24/2026full-timeRemote • New York • United StatesMid-LevelSenior💰 $66,000 - $75,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in social media management, particularly on TikTok and Instagram, with a strong ability to develop content strategies and analyze performance data. Proficient in leading creative direction and collaborating with cross-functional teams to drive brand success.

Highest-signal resume keywords

Social Media ManagementContent Strategy DevelopmentAdobe Creative Suite ProficiencySocial Analytics PlatformsClient Stakeholder Management

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Content CreationTrend AnalysisPlatform-Native FormatsCreative DirectionPerformance Data Insights

Soft Skills

Confident CommunicationAutonomyAdaptabilityCollaborationProblem-Solving

Tools & Technologies

Adobe Creative SuiteCapCutCanvaHiggsfieldSocial Media Platforms

Industry Keywords

Brand AccountsFreelance ProductionCommunity ManagementContent PillarsAgile Team

About the role

Key responsibilities & impact

Own content strategies for a portfolio of US brand accounts
Define platform-native formats, content pillars, and creative direction across TikTok, Instagram, and other channels
Lead content planning from calendars and briefs through approvals, publishing, and community management
Steer production sources including freelance designers, photographers, videographers, and internal design and influencer/UGC teams
Join photo and video shoots on set when needed
Act as the primary client contact
Run status calls and prepare QBRs
Challenge briefs that do not match platform or audience realities
Turn performance data into insights, trend reports, and recommendations
Collaborate with Strategy, Creative, Influencer, and Paid teams

Requirements

What you’ll need

3 to 5 years of hands-on social media management experience, ideally agency side
Proven results on brand accounts
Solid command of social analytics platforms
Strong knowledge of TikTok and Instagram
Ability to identify rising trends and native platform content
Ability to create content using design or phone filming
Proficiency with Adobe Creative Suite, CapCut, and Canva
Daily use of AI tools, including Higgsfield, for research, drafting, content creation, and reporting
Confident communication and senior stakeholder management
Ability to thrive with ambiguity, autonomy, and the pace of a small, agile team

Benefits

Comp & perks

Flexible remote setup
Option to work abroad from Pulse office locations in Paris, London, Hamburg, or Berlin
Global team collaboration, learning, and success celebrations