Brand Manager

Pure Human Resources Ltd

. Support delivery of brand strategy and marketing plans across the UK, Ireland and agreed international markets .

Posted 11/6/2026full-timeAndover • United KingdomMid-LevelSenior💰 £45,000 - £49,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in brand strategy, integrated marketing campaigns, and project management across various sales channels. Proficient in utilizing data and consumer insights to drive marketing decisions and enhance brand performance.

Highest-signal resume keywords

Brand MarketingEcommerce MarketingProject ManagementData AnalysisCollaborative Communication

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Integrated Marketing CampaignsConsumer ResearchSales Data AnalysisCategory InsightPerformance EvaluationProduct Launch ManagementMarketing Plan DevelopmentCreative Brief CoordinationMarket Insight ProjectsRetail Marketing

Soft Skills

Clear CommunicationOrganizational SkillsProactive ApproachAccountabilityCollaboration

Tools & Technologies

Ecommerce ChannelsDigital Marketing PlatformsAmazonMarketplacesCreative Asset Management

Industry Keywords

Brand StrategyShopper MarketingTrade MarketingDirect-to-Consumer MarketingCategory Growth

About the role

Key responsibilities & impact

Support delivery of brand strategy and marketing plans across the UK, Ireland and agreed international markets
Plan, coordinate and deliver integrated marketing campaigns and product launches
Manage briefs, creative assets, timelines, stakeholders and performance evaluation
Work with Sales teams and key retail accounts to develop customer marketing plans
Support range reviews and identify opportunities to drive sales and category growth
Use sales data, consumer insight, category information and competitor activity to make marketing recommendations
Support shopper, retail and trade marketing activity
Work with the Digital Team across the Optibac website, Amazon, marketplaces and ecommerce channels
Coordinate creative briefs and marketing materials while maintaining brand consistency
Support consumer research, brand tracking and market insight projects
Coordinate international marketing activity and adapt global assets and campaigns for local markets
Support product launches, including positioning, packaging, campaign materials and post-launch reviews
Maintain marketing plans and project timelines
Build working relationships across the business and support colleagues

Requirements

What you’ll need

Experience in brand, shopper, retail, trade, ecommerce or direct-to-consumer marketing
Track record of personally delivering marketing activity, campaigns or projects and explaining the thinking, execution and results
Experience using data, category insight, consumer research or campaign performance information to identify opportunities and inform decisions
Understanding of how to reach and influence shoppers across different sales channels
Strong project management and organisational skills
Ability to manage multiple priorities and deadlines
Ability to work collaboratively with internal teams, agencies, creative partners and external stakeholders
Clear communication and presentation skills
Confidence sharing ideas and recommendations
Proactive, accountable approach
Ability to see tasks through and take responsibility for delivery

Benefits

Comp & perks

22 days annual leave plus bank holidays
Discretionary extra 3 days between Christmas and New Year
20 paid sick days
5 days of Special Leave for unexpected life events
Time off for hospital or dental appointments
4% pension contribution after 3 months of service
Health Cash Plan
Employee Assistance Programme
Up to £500 worth of free Optibac products per financial year
25% F&F discount code to be shared with friends and family
Quarterly mini-nutrition consultations with a fully qualified Nutritional Therapist