Business Analyst II – Product

Purposebrands

. Gather and document business and functional requirements .

Posted 11/5/2026full-timeUnited StatesJuniorMid-Level💰 $95,000 - $105,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in gathering and documenting business and functional requirements, translating stakeholder needs into actionable user stories, and supporting product launch readiness activities. Proficient in Agile methodology and experienced in working with digital platforms such as web, mobile, and CRM systems.

Highest-signal resume keywords

Business AnalysisAgile MethodologyDigital Platforms ExperienceDocumentation SkillsStakeholder Communication

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Business Requirements GatheringUser Story DevelopmentRequirement TraceabilityKPI TrackingProcess Documentation

Soft Skills

Strong Communication SkillsDetail-OrientedCollaborativeProactiveCurious

Tools & Technologies

CRM SystemsWeb PlatformsMobile ApplicationsSaaS Systems

Industry Keywords

Product OperationsBacklog GroomingSprint PlanningStakeholder InterviewsLaunch Readiness

About the role

Key responsibilities & impact

Gather and document business and functional requirements
Translate stakeholder needs into user stories and acceptance criteria
Maintain requirement traceability and documentation hygiene
Support backlog grooming and sprint planning preparation
Assist in facilitating discovery sessions and stakeholder interviews
Document current-state and future-state processes
Identify gaps, dependencies, and risks
Support alignment across HQ, regions, and franchise stakeholders
Assist with launch readiness activities, including documentation, FAQs, and training support
Support hyper-care tracking and issue triage
Capture feedback and contribute to iteration planning
Support KPI tracking and reporting
Assist in measuring adoption, engagement, and business impact
Help prepare dashboards and post-launch summaries
Contribute to improving product documentation standards
Maintain templates, playbooks, and centralized artifacts
Support consistent global product processes
Translate business needs into clear, actionable requirements for digital platforms including web, mobile app, CRM, access control, and related systems
Partner with product managers, engineering, brand stakeholders, and international stakeholders on discovery, documentation, launch readiness, and post-launch optimization

Requirements

What you’ll need

Bachelor’s degree in Business, Information Systems, Product, or related field
2–4+ years of experience in business analysis, product support, or product operations
Experience working on digital platforms (web, mobile, CRM, SaaS systems) preferred
Strong documentation and organization skills
Comfortable working in cross-functional environments
Familiarity with Agile methodology
Detail-oriented and structured thinker
Strong written and verbal communication skills
Collaborative and proactive
Curious and comfortable asking clarifying questions
Interested in growing into a senior product or senior BA role

Benefits

Comp & perks

Medical, Dental and Vision Coverage
Hybrid Work Environment
Life and Disability Insurance
Unlimited Time off + Paid Holidays
Flexible Friday's between Memorial Day and Labor Day
401(K) Savings Plan Matching at 4%
10 Coaching and Therapy sessions
Mental Health Benefits
Brand Discounts & Reimbursements
In-house workout facilities
Professional Development Opportunities
Team Building, Employee Engagement Activities & so much more
Competitive compensation, benefits, and growth opportunities within a fast-scaling organization