Area Sales Leader

Pye-Barker Fire & Safety

. Lead and develop branch sales teams across multiple locations within the assigned territory .

Posted 10/28/2026full-timeUnited StatesSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in leading and developing sales teams, establishing and achieving sales goals, and executing local market sales strategies. Proficient in building relationships with customers and strategic partners while analyzing market trends to drive revenue growth.

Highest-signal resume keywords

Sales Team LeadershipRevenue Growth AchievementLocal Market Sales Strategy DevelopmentPerformance Review ExecutionCRM Utilization

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales Goal EstablishmentPerformance Objective SettingPipeline EvaluationSales Metrics AnalysisRecruitment and OnboardingBudgetingTerritory PlanningSales Process ExecutionCoaching and MentoringMarket Trend Analysis

Soft Skills

CoachingMentoringRelationship BuildingCollaborationAccountability

Industry Keywords

Sales StrategiesCustomer AcquisitionMarket ExpansionPerformance FeedbackCommunity Relationships

About the role

Key responsibilities & impact

Lead and develop branch sales teams across multiple locations within the assigned territory
Partner with Branch Managers and Branch Sales Leaders on local market sales strategies
Establish annual sales goals, revenue targets, and performance objectives with executive and regional leadership
Translate annual sales goals into territory, branch, and individual performance plans
Provide ongoing coaching, mentoring, and performance feedback
Monitor goals through performance reviews, pipeline evaluations, and sales metrics
Foster accountability by recognizing high performance and addressing performance gaps
Conduct ride-alongs, sales observations, pipeline reviews, and coaching sessions
Analyze sales performance metrics and implement improvement action plans
Recruit, interview, onboard, and develop sales talent
Ensure execution of sales processes, CRM utilization, and forecasting expectations
Build and maintain key customer, strategic partner, and community relationships
Collaborate with Operations, Marketing, HR, Finance, and other departments
Monitor market trends, competitive activity, and customer needs
Assist with budgeting, territory planning, and annual sales planning
Travel regularly between branch locations

Requirements

What you’ll need

Experience or qualifications sufficient to lead, coach, and develop branch sales teams
Ability to achieve revenue growth, market expansion, and customer acquisition objectives
Ability to develop and execute local market sales strategies
Ability to establish sales goals, revenue targets, and performance objectives
Ability to create territory, branch, and individual performance plans
Ability to conduct performance reviews, pipeline evaluations, ride-alongs, sales observations, and coaching sessions
Ability to recruit, interview, onboard, and develop sales talent
Knowledge of company sales processes, CRM utilization, and forecasting
Ability to build and maintain relationships with customers, strategic partners, and community organizations
Ability to collaborate with Operations, Marketing, HR, Finance, and other departments
Ability to analyze market trends, competitive activity, and customer needs
Willingness and ability to travel regularly between branch locations

Benefits

Comp & perks

Excellent pay
Medical, dental, vision
Company paid life insurance
Company paid short-term disability
401K with employer match
Paid vacation and company holidays
Training and Career Development
Company vehicle (if job applicable)
Immediate qualification for the ALL In Ownership Plan for all eligible full-time employees