VP Marketing – Product & Technical Marketing

Quandela

. Own Quandela’s positioning and messaging architecture across the company and product portfolio.

Posted 11/6/2026full-timeMassy • FranceLeadWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in product marketing with a strong engineering background, effectively translating complex technical concepts into customer-centric messaging and go-to-market strategies. Proven ability to lead marketing initiatives, manage teams, and drive demand generation in B2B technology sectors.

Highest-signal resume keywords

Product Marketing LeadershipB2B Technology MarketingAccount-Based Marketing (ABM)Technical Messaging DevelopmentEngineering Degree

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Product PositioningGo-To-Market StrategyDemand GenerationSales EnablementMarketing Performance MeasurementTechnical Product MarketingMarket Insights AnalysisCompetitive IntelligenceAccount SegmentationCampaign Adaptation

Soft Skills

Excellent Written CommunicationPresentation SkillsCross-Functional CollaborationStrategic ThinkingTeam Leadership

Industry Keywords

High-Performance Computing (HPC)Quantum ComputingPhotonicsEnterprise TechnologyDeeptechScientific ComputingCloud InfrastructureSemiconductorsEngineering-Intensive B2B TechnologiesPublic-Sector Buyers

Tech Stack

Tools & technologies

Cloud

About the role

Key responsibilities & impact

Own Quandela’s positioning and messaging architecture across the company and product portfolio.
Translate technical capabilities into customer value propositions for HPC centers, research institutions, enterprise technology leaders and public-sector stakeholders.
Validate marketing claims and proof points with Product, Engineering and Science teams.
Lead marketing planning and execution for product launches and major technology milestones.
Define launch audiences, positioning, evidence, content, channel plans and commercial activation.
Align Sales, Product, Marketing and communications contributors around launch readiness.
Develop go-to-market playbooks for priority customer segments, use cases and geographies.
Feed customer and market insights into product strategy and roadmap discussions.
Establish competitive intelligence and create positioning, battlecards and objection-handling materials.
Equip Sales with presentations, technical explainers, use-case materials, case studies and executive conversation frameworks.
Own marketing’s contribution to qualified enterprise pipeline.
Define ideal customer profiles, buying committees and account segmentation.
Build and execute account-based marketing programs for strategic accounts.
Design sustained engagement programs for complex, multi-year buying processes.
Build visibility and credibility across quantum computing, HPC and industrial technology ecosystems.
Lead thought leadership, PR, technical content and events.
Adapt campaigns and messaging for Europe, North America and Asia.
Develop joint marketing initiatives with technology, cloud, HPC and ecosystem partners.
Establish segmentation, nurturing, lead qualification and lifecycle tracking.
Build reporting connecting marketing activity to account engagement, qualified opportunities and pipeline progression.
Manage budgets and external partners.
Lead and develop the Product Marketing Specialist and Event Specialist.
Define hiring priorities and build internal and external marketing capabilities.
Establish effective working practices with Sales, Product, Engineering and executive leadership.
Combine strategic direction with hands-on execution in a small, growing team.

Requirements

What you’ll need

An engineering degree is required — a French diplôme d’ingénieur or an internationally equivalent university degree in engineering, in a relevant discipline such as electronic, photonics or systems engineering.
Prior professional experience as a Product Engineer is required, with direct involvement in developing, validating or industrializing a technically complex product.
Substantive engineering responsibilities before moving into product marketing.
A subsequent track record in technical product marketing and broader marketing leadership, connecting engineering understanding with customer needs, positioning and commercial execution.
At least 10 years of relevant B2B technology marketing experience, including significant ownership of product positioning, launches and go-to-market programs.
Proven experience leading a marketing function or a substantial marketing team, with responsibility for strategy, people, budgets and outcomes.
Experience marketing complex products to enterprise customers through long sales cycles and multiple technical and business stakeholders.
Demonstrated ability to turn complex technical subjects into clear, accurate and persuasive messaging.
Practical experience in enterprise demand generation, ABM, sales enablement and marketing performance measurement.
Excellent written and spoken English, including the ability to present confidently to technical audiences, customers, partners and senior executives.
Background in HPC, semiconductors, photonics, enterprise hardware, cloud infrastructure, scientific computing or other engineering-intensive B2B technologies is particularly relevant.
Experience working across hardware and software offerings or multiple product lines is particularly relevant.
Experience building or scaling a marketing function in an international deeptech company is particularly relevant.
Familiarity with research institutions, public-sector buyers and technology ecosystems is particularly relevant.
Knowledge of quantum computing or demonstrated ability to develop expertise in a similarly complex technical field is particularly relevant.

Benefits

Comp & perks

Company savings plan
Fully covered employee health insurance
Meal subsidies
Sustainable mobility allowance
Employee referral program