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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing and optimizing paid campaigns across various channels, including Meta, Native, Display, and Search, while providing actionable insights and recommendations based on performance data. Strong analytical skills are essential for tracking campaign performance and collaborating effectively with cross-functional teams.
Highest-signal resume keywords
Campaign ManagementPerformance AnalysisData-Driven Decision MakingCollaboration with Creative TeamsBachelor’s Degree in Economics, Statistics, Analytics, Business or Digital Marketing
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Campaign OptimizationCPC MonitoringCTR AnalysisConversion Rate TrackingCPA ManagementA/B TestingAudience Performance AnalysisReporting and Insights GenerationAd Creative DevelopmentLanding Page Performance Testing
Soft Skills
Proactive Self-StarterAttention to DetailAbility to Work Under PressureTeam CollaborationCuriosity and Willingness to Learn
Industry Keywords
Digital MarketingPaid ChannelsCampaign PerformanceUser ExperienceCreative EffectivenessFast-Paced EnvironmentUK Work Sponsorship
About the role
Key responsibilities & impact- Manage day-to-day delivery of campaigns across paid channels including Meta, Native, Display and Search
- Monitor and optimise campaigns against CPC, CTR, conversion rate and CPA
- Ensure campaigns are correctly set up, accurately tracked and aligned with agreed strategies
- Track campaign performance, identifying trends, risks and opportunities
- Contribute to daily, weekly and monthly reporting with insights and recommendations
- Analyse channel, creative and audience performance to inform optimisation decisions
- Support experiments across audiences, creatives and landing pages
- Test new channels, campaign structures and optimisation approaches
- Collaborate with CRO and Digital Experience teams on landing page performance
- Partner with Creative teams to develop and iterate ad creatives and messaging
- Provide performance-data feedback to improve creative effectiveness
- Align ad messaging with the on-site user experience
- Work with CRO, UX, Product Operations and Data teams on campaign performance and testing
- Support wider business goals, including new vertical launches and page type testing
- Contribute to prioritisation discussions focused on high-impact activity
Requirements
What you’ll need- Bachelor’s degree in Economics, Statistics, Analytics, Business or Digital Marketing (or similar field)
- A proactive self-starter with a drive for results
- Keen to be challenged and pushed to succeed
- Appetite to learn and develop your self
- Proactive, curious and conscientious
- Confident and able to work under pressure
- Ability to juggle priorities and stay focused under pressure, with strong attention to detail
- You thrive when working as part of a team
- Comfortable in a fast-paced environment
- Willingness to work in the London office three days per week: Tuesday, Wednesday and Thursday
- Ability to work in the UK / requirement regarding UK work sponsorship
Benefits
Comp & perks- Private Health Care (Bupa)
- Hybrid Working (3 days in office)
- Travel Insurance
- Competitive Base Salary
- Company Bonus Scheme
- Paid for AI Subscription (Claude / ChatGPT / Gemini)
- Market-Leading Training Programme
- Recognition & Reward Scheme
- Annual Company Conference
- Regular Happy Hours & Team Lunches
- Free Coffee, Drinks & Snacks