Strategist, TikTok Shop

Quartile

. Own each TikTok Shop client's growth end to end .

Posted 10/6/2026full-timeRemote • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in e-commerce strategy and growth, with a strong focus on TikTok Shop and social commerce. Proficient in product listing optimization, financial analysis, and client management within a fast-paced environment.

Highest-signal resume keywords

E-Commerce StrategyTikTok Shop ManagementProduct Listing OptimizationFinancial Data AnalysisClient-Facing Experience

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

E-Commerce StrategyProduct Listing OptimizationSEO/Keyword StrategyFinancial AnalysisCatalog AuditingPricing AnalysisData AnalyticsSQLCreator EconomicsAffiliate Marketing

Soft Skills

Intellectual CuriosityStrong Desire to LearnStrategic Decision-MakingCollaborationCommunication

Tools & Technologies

TikTok Ads ManagerAmazon AdvertisingGoogle AdsMeta AdvertisingBusiness Intelligence Platforms

Industry Keywords

Social CommerceCreator-Led MarketingConsumer BrandsCPGDTC ProductsMarketplace ManagementFast-Paced Environment

Tech Stack

Tools & technologies

SQL

About the role

Key responsibilities & impact

Own each TikTok Shop client's growth end to end
Set strategy and drive execution across a portfolio of assigned accounts
Lead assigned accounts as the dedicated strategist, owning the 12-month roadmap and partnering with Account Managers and specialist teams
Run brand discovery and catalog audits across TikTok, Amazon, and DTC
Select Hero Products based on margin economics, content demoability, inventory depth, affiliate commission capacity, compliance risk, cross-channel demand, and channel fit
Prepare listings for launch by optimizing titles, descriptions, attributes, and images for TikTok search
Confirm variation architecture, bundle strategy, pricing, and parity; audit compliance and shop health
Develop the 12-month plan with quarterly milestones and own the 90-day scale-gate review
Track GMV, ROAS, contribution margin, AOV, and creator efficiency; identify optimization opportunities and provide strategic recommendations
Brief Sampling and Affiliate teams on creator strategy and product priorities
Support creator seeding and affiliate launch
Run kickoff calls and quarterly business reviews; present the 90-day review and document decisions
Surface product and client feedback to internal teams to help shape Quartile's TikTok Shop managed-service model
Make strategic calls and own outcomes, delegating to specialists or executing tasks directly as appropriate

Requirements

What you’ll need

3+ years of experience in e-commerce strategy, channel operations, or growth strategy
Direct, hands-on experience with TikTok Shop, social commerce, or creator-led marketing
Demonstrated ability to audit product catalogs and make go/no-go decisions against profitability criteria
Experience with product listing optimization, SEO/keyword strategy, or pricing analysis
Comfort analyzing financial data — margins, commission structures, contribution margin, and ROAS
2+ years in a client-facing role, preferably managing small and medium-sized brands
Fluent written and spoken English
Background in affiliate marketing or creator economics
Experience managing other marketplaces or channels (Amazon, Shopify, Walmart, Target) is a plus
Familiarity with advertising platforms (TikTok Ads Manager, Amazon Advertising, Google, Meta)
Experience with consumer brands, CPG, beauty, or DTC products
Exposure to SQL, data-analytics tools, or business intelligence platforms
Intellectual curiosity and a strong desire to learn and experiment in a rapidly changing industry
Experience in a fast-paced, startup environment

Benefits

Comp & perks

Comprehensive Insurance Coverage
401K Plan with Employer Match
Generous Paid Time Off (24 Vacation days, 7 Sick days, 12 Company Holidays, Summer Fridays)
Company Laptop + additional tech accessories