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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in product management with a focus on learner growth and monetization strategies, including consumer subscriptions and freemium models. Proven ability to lead cross-functional teams, drive measurable growth, and develop talent within the organization.
Highest-signal resume keywords
Product ManagementConsumer SubscriptionsCohort AnalysisPayments StrategyTeam Development
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Product StrategyGrowth LoopsPricing StrategyA/B TestingCohort RetentionLifetime Value AnalysisRevenue EconomicsSubscription MonetizationMarket ExpansionFreemium Monetization
Soft Skills
LeadershipInfluencing ExecutivesCross-Functional CollaborationConflict ResolutionClear Communication
Industry Keywords
Consumer BusinessEducationBehavioral InsightsLocalizationMarket-Specific Pricing
About the role
Key responsibilities & impact- Own the vision, strategy, and business outcomes for Quizlet's learner growth and monetization
- Shape company-level product strategy and make investment decisions across acquisition, engagement, advertising, subscriptions, and payments
- Develop PMs and product leaders and shape the product organization
- Partner with Engineering, Design, Data Science, Marketing, Finance, and Ads Revenue Operations
- Set a unified growth and monetization strategy with a multi-year vision and roadmap
- Prioritize markets, audiences, and investments using cohort retention, lifetime value, and revenue economics
- Lead the free experience, activation, engagement, growth loops, internationalization, and market expansion
- Partner with Ads Revenue Operations and Engineering to improve advertising revenue while protecting study quality and learner retention
- Guide subscription pricing, packaging, paywalls, trials, conversion, renewal, cancellation, win-back, premium value, and paid retention
- Lead the payments roadmap covering checkout, payment methods, authorization, recurring billing, failed-payment recovery, orchestrators, gateways, token vaults, and partners
- Establish shared measures of durable growth and evaluate cannibalization and long-term cohort effects
- Hire, coach, and develop PMs and product leads; clarify ownership; and plan capability needs 12–18 months ahead
- Set standards for strategic planning, experimentation, and performance, and build leadership depth and succession plans
- Drive alignment, resource decisions, company priorities, rigorous experimentation, and execution across teams
Requirements
What you’ll need- 10+ years in product management
- Substantial experience leading teams and developing senior PMs or working in a scaled consumer business
- Record of shaping company-level product strategy and delivering measurable growth and revenue outcomes across a portfolio
- Deep experience in consumer subscriptions or freemium monetization, including pricing, packaging, conversion, and retention
- Meaningful experience in product-led growth or ad-supported experiences
- Strong judgment about learner engagement and growth quality
- Experience evaluating cohorts, markets, and acquisition or engagement loops
- Technical and commercial fluency in payments
- Experience with cohort analysis, lifetime value, funnel economics, and A/B testing
- Record of building effective organizations, hiring and developing talent, designing team responsibilities, coaching autonomous leaders, and planning future management and capability needs
- Ability to influence executives and cross-functional partners, resolve priority conflicts, and communicate decisions clearly
- Bonus: experience growing advertising and subscription revenue within the same consumer product
- Bonus: experience scaling products internationally, including localization, market-specific pricing, and local payment methods
- Bonus: experience in education or another seasonal consumer business, or applying behavioral insights to improve activation and retention
- Must be legally authorized to work in the United States
- Must be able to work from or relocate to a commutable distance from the San Francisco office and attend at least two days per week (Wednesday and Thursday)
Benefits
Comp & perks- 20 vacation days
- Competitive health, dental, and vision insurance (100% employee and 75% dependent PPO, Dental, VSP Choice)
- Employer-sponsored 401k plan with company match
- Access to LinkedIn Learning and other resources to support professional growth
- Paid Family Leave
- FSA
- HSA
- Commuter benefits
- Wellness benefits
- 40 hours of annual paid time off to participate in volunteer programs of choice
- Healthy work-life balance supported in collaboration with manager and team
