Programmatic Specialist, Advertising, Digital Services – Media Solutions

Radio-Canada

. Build and manage private marketplaces (PMPs) and programmatic guaranteed deals within the ad server .

Posted 11/5/2026full-timeMontreal • CanadaJuniorMid-LevelWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in programmatic advertising, particularly in managing private marketplaces and optimizing deal performance. Proficient in data analysis and communication, with a strong ability to build relationships with demand partners and internal teams.

Highest-signal resume keywords

Programmatic Advertising ExperienceGoogle Ad Manager ExpertiseYield Management Metrics AnalysisData Analysis with Google SheetsBilingual in English and French

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Private Marketplace ManagementA/B TestingTroubleshooting Technical ErrorsAd Quality MaintenancePerformance ReportingInvoicing ReconciliationPost-Campaign AnalysisHeader Bidding UnderstandingYield Management MetricsComplex Formula Proficiency

Soft Skills

Analytical Problem-SolvingExceptional CommunicationRelationship Building

Tools & Technologies

Google Publisher ConsoleAd LightningAd Review Center

Industry Keywords

Programmatic Guaranteed DealsDemand-Side PlatformsTrading Desk PartnersOpen Auction MechanicsInventory Packaging Strategies

About the role

Key responsibilities & impact

Build and manage private marketplaces (PMPs) and programmatic guaranteed deals within the ad server
Monitor and optimize deal performance by adjusting floor prices, targeting, and audience segments to maximize eCPM and fill rate
Conduct A/B tests on deal settings for key buyers
Troubleshoot private auction discrepancies, delivery issues, and technical errors
Work with external demand partners to diagnose and resolve issues in real time
Maintain ad quality across RC and CBC properties using Ad Lightning and the Ad Review Center
Support the sales team with programmatic expertise, data, insights, and technical support
Set up and launch new deals and advise on inventory packaging, pricing strategies, and private auction best practices
Develop and maintain programmatic performance reports for internal and external stakeholders
Analyze data and present strategic recommendations to leadership to grow ad revenue
Reconcile monthly invoicing for accurate billing and revenue recognition
Conduct post-campaign analysis to inform future deal strategies
Manage relationships with demand-side platforms (DSPs) and trading desk partners
Communicate inventory updates, deal opportunities, and performance insights to partners

Requirements

What you’ll need

2+ years of hands-on experience in a programmatic role, preferably with a publisher or agency focused on the supply side
Deep expertise with a major ad server, such as Google Ad Manager (GAM)
Strong understanding of header bidding and the mechanics of the open auction
Experience with troubleshooting tools like Google Publisher Console
Excellent analytical and problem-solving abilities, with a focus on yield management metrics (eCPM, fill rate, RPM)
Proficiency in Google Sheets, including pivot tables and complex formulas, and data analysis
Exceptional communication skills, with the ability to explain complex technical and performance data clearly
Proven ability to build and maintain strong professional relationships with clients and internal teams
Bilingualism in English and French
Candidates may be subject to skills and knowledge testing
Successful candidates must complete a mandatory criminal record check; other background checks may apply
Employees must adhere to the Code of Conduct as a condition of employment

Benefits

Comp & perks

Hybrid position with a mix of in-office and remote work
One-year contract
Equal opportunity and inclusive workplace
Accommodation support during recruitment
Code of Conduct and conflicts-of-interest guidance