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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates advanced proficiency in Adobe Creative Suite and Figma, with a strong focus on art direction, brand design, and integrated campaign development. Capable of managing multiple projects while ensuring high-quality, polished deliverables that align with brand standards.
Highest-signal resume keywords
Art DirectionAdobe Creative SuiteFigma ProficiencyMotion GraphicsCreative Campaign Development
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Art DirectionBrand DesignConcept DevelopmentMotion GraphicsTypographyVisual StorytellingCampaign Identity DevelopmentDigital Content CreationGenerative AI IntegrationResponsive Design
Soft Skills
Proactive CommunicationCollaborationAccountabilityPresentation SkillsSolutions-Oriented Mindset
Tools & Technologies
Adobe PhotoshopAdobe IllustratorAdobe InDesignAdobe FireflyFigmaAfter Effects
Industry Keywords
Integrated CampaignsDigital MarketingSocial MediaEmail MarketingOOH Advertising
About the role
Key responsibilities & impact- Concept and execute creative from initial idea through final production
- Develop campaign concepts, visual identities, and scalable design systems across multiple channels
- Lead creative across paid and organic social, digital, email, OOH, print, events, partnerships, and other brand touchpoints
- Translate business objectives and creative briefs into visual solutions
- Provide hands-on art direction and feedback to designers
- Partner with copywriters and creative team members on cohesive concepts and brand stories
- Present work to Creative leadership and cross-functional stakeholders
- Own projects through concept development, reviews, revisions, production, and final delivery
- Manage multiple projects and priorities while meeting timelines and maintaining craft quality
- Communicate project status, workload, risks, and timeline concerns proactively
- Prepare work, context, questions, and next steps for creative reviews
- Maintain visual consistency across campaigns and help evolve the Rate brand
- Ensure final work is accurate, polished, production-ready, and aligned with brand standards
- Improve creative systems, templates, and processes
- Monitor design, advertising, social, motion, and cultural trends and share relevant inspiration
Requirements
What you’ll need- 6–7+ years of experience in art direction, brand design, or a related creative role within an agency, studio, or in-house creative team
- Strong portfolio demonstrating conceptual thinking, polished execution, and creative systems across digital, social, and integrated campaigns
- Advanced proficiency in Adobe Creative Suite, including Photoshop, Illustrator, InDesign, and Adobe Firefly
- Ability to incorporate generative AI thoughtfully into the creative process
- Advanced proficiency in Figma, including design systems, auto layout, Figma Buzz, and Figma Motion
- Strong proficiency in After Effects, motion graphics, animation, and digital content
- Experience storyboarding and concepting motion-first creative
- Excellent typography, composition, layout, color, and visual storytelling skills
- Experience developing campaign identities across multiple formats, channels, and deliverables
- Strong understanding of digital and social-first creative, including paid media, organic social, email, web, and OOH
- Ability to move between concepting, hands-on design, motion, and AI-assisted production
- Experience providing art direction and constructive feedback to designers
- Strong presentation skills and ability to articulate creative thinking to leadership and cross-functional stakeholders
- Ability to work independently, navigate ambiguity, and move projects forward with minimal direction
- Ability to manage multiple priorities, shifting timelines, and high-volume workloads
- Proactive, clear communication regarding workload, timing, and project risks
- Strong ownership, accountability, and follow-through
- Collaborative, solutions-oriented mindset
- Strong working knowledge of web, email, and UX design principles, including responsive design, hierarchy, and channel-specific limitations
- Curiosity around emerging creative technologies and AI tools
Benefits
Comp & perks- Company-sponsored 401(k)
- Vacation benefits
- Medical, dental, vision, and prescription drug benefits
- Healthcare and/or dependent day care flexible spending accounts
- Life insurance and death benefits
- Critical care insurance
- Personal accidental insurance
- Commuter benefits
- Pet insurance
- Time off and leave of absence benefits
- Well-being benefits, including employee assistance program
- Legal planning assistance
- Identity theft protection
- Wellness resources
