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Director of Campaigns
Re:Build Manufacturing. Own the integrated campaign roadmap, prioritizing audiences, offerings, and programs based on business goals, pipeline opportunity, and available resources .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in integrated campaign strategy and execution, with a strong focus on aligning marketing efforts to measurable pipeline outcomes. Proficient in translating complex value propositions into compelling messaging while managing cross-functional teams in a B2B environment.
Highest-signal resume keywords
Integrated Campaign ManagementB2B Marketing ExperienceGEO and AEO ExpertiseCampaign Performance AnalysisLeadership in Fast-Moving Teams
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Campaign StrategyCampaign ExecutionContent DevelopmentPipeline ManagementAudience PrioritizationMessaging DevelopmentPlanning ProcessesMulti-Product EnvironmentsPerformance MetricsMarketing Alignment
Soft Skills
Clear Leadership StyleTeam AlignmentTrust BuildingFocus in Fast-Paced Environments
Certifications & Qualifications
Bachelor’s Degree in MarketingBachelor’s Degree in BusinessBachelor’s Degree in Communications
Industry Keywords
Manufacturing IndustryB2B Campaign MarketingIntegrated CampaignsComplex EnvironmentsMatrixed Organization
About the role
Key responsibilities & impact- Own the integrated campaign roadmap, prioritizing audiences, offerings, and programs based on business goals, pipeline opportunity, and available resources
- Lead campaign strategy, planning, and execution across Re:Build’s businesses and offerings
- Keep teams aligned on campaign priorities and responsibilities
- Translate complex capabilities and value propositions into clear, compelling campaign messaging
- Partner with marketing teams across Re:Build’s businesses to develop customer-focused campaigns
- Coordinate content, channels, and campaign timing
- Build GEO and AEO practices into campaign content and planning
- Own campaign performance against agreed pipeline goals
- Recommend where to invest, adjust, or stop campaign activity based on results
- Build repeatable planning and execution processes that help campaigns scale
- Report to the Vice President of Demand Generation
Requirements
What you’ll need- Bachelor’s degree in marketing, business, communications, or a related field
- 8+ years of experience in B2B campaign marketing
- Proven success building and managing integrated campaigns in complex, multi-product environments
- Track record of owning a campaign roadmap and connecting campaign activity to measurable pipeline outcomes
- Ability to translate complex value propositions into clear, compelling messaging for distinct audiences
- Hands-on experience with GEO and AEO, including developing content for AI-powered search and answer engines
- Experience working across a matrixed organization and aligning marketing teams around shared campaign priorities
- Strong planning and execution skills
- Clear, calm leadership style that builds trust and brings focus to fast-moving teams
- Experience marketing in the manufacturing industry preferred
Benefits
Comp & perks- Annual incentive compensation eligibility
- Long-term incentives eligibility
- Medical insurance
- Dental insurance
- Vision insurance
- Retirement benefits
- Paid time off
- Comprehensive benefits package
- Shared ownership in the company
- Financial rewards from company success
- Reasonable accommodations for qualified individuals with disabilities