Head of Product Led Growth

Re:Build Manufacturing

. Own the growth journey from acquisition through activation, lifecycle and conversion .

Posted 11/2/2026full-timeRemote • Massachusetts • United StatesLead💰 $120,223 - $214,598 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in product growth and lifecycle marketing, with a strong focus on driving conversion and retention through data-driven decision-making and experimentation. Proficient in collaborating with cross-functional teams to enhance customer journeys and optimize product experiences.

Highest-signal resume keywords

Product Growth ExperienceExperiment Design and AnalysisQuantitative Skills in Funnels and CohortsProduct Analytics FamiliarityLifecycle Marketing Expertise

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Experiment DesignConversion AnalysisLifecycle MarketingData-Driven Decision MakingCustomer Journey Mapping

Soft Skills

Strong Partnership SkillsAutonomous OperationCollaboration

Tools & Technologies

CRM/Marketing AutomationWeb AnalyticsExperimentation Tools

Industry Keywords

Product-Led GrowthDigital CommerceCustomer SuccessSales CollaborationMarketing Positioning

About the role

Key responsibilities & impact

Own the growth journey from acquisition through activation, lifecycle and conversion
Build a clear view of the customer journey, including conversion, friction points and value realization
Run experiments across acquisition, onboarding, product experience, lifecycle and conversion
Partner with Product to turn user insights into a faster path to value
Build the measurement and operating rhythm that helps the team learn and decide faster
Drive conversion, retention and expansion with Sales, RevOps and Customer Success
Shape positioning and messaging based on customer insight in partnership with Marketing
Direct agencies and specialists while retaining strategic ownership
Guide external firms, contractors and internal specialists

Requirements

What you’ll need

Experience in product growth, PLG, lifecycle marketing or a similar role
Hands-on experience designing and running experiments, including with imperfect data and small samples
Strong partnership with Product, using customer and product data to drive decisions
Comfort operating with high autonomy and limited infrastructure
Strong quantitative skills in funnels, cohorts, conversion and experiment analysis
Familiarity with product analytics, CRM/marketing automation, web analytics and experimentation tools
Product-led, self-service, digital commerce or online buying experience preferred
Ability to learn a technical customer and workflow quickly
Standard full-time schedule flexibility to collaborate closely with Product, Marketing and other Re:Build teams
Occasional air and car travel

Benefits

Comp & perks

Medical insurance
Dental insurance
Vision insurance
Retirement benefits
Paid time off
Annual incentive compensation may be available
Long-term incentives may be available
Comprehensive benefits package
Employee shared ownership and financial rewards from company success
Reasonable accommodations for qualified individuals with disabilities